James Massara

Enthusiast
DISC Type : i

Associate Director of Digital Strategy at Ohio Northern University

Ada, Ohio, United States

Overview

James has no verified overview

Personality Overview

Story Driven

Consensus Focused

Optimistic

Unlike D or C types, they are convinced more by stories and testimonials.  They agree with others often, so exercise caution when relying on their word. They are more about building relationships than just cutting deals.

Topics They Care About

James has no verified topics they care about

Media Appearances

James has no verified media appearances

Work History

4-2023
Associate Director of Digital Strategy at Ohio Northern University
5-2022 - 3-2023
Senior Digital Producer at Spectrum News 1 Ohio
7-2020 - 5-2022
Digital Producer at Spectrum News 1 Ohio
8-2013 - 8-2020
Heavy Equipment Operator at Ohio Air National Guard
11-2018 - 7-2020
Host of the Saturday Night Phoneboard at North Central Ohio Media Group - Q92.7 WQEL

Education

2011 - 2016
Bachelor’s of Science from Ohio University

More Information

Social Presence :

Prographics :

Exp : 14 Location : Ada, Ohio, United States Job Level : Mid-senior Designation : Associate Director of Digital Strategy at Ohio Northern University
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Insights For Selling To James

During A Call Or A Meeting

DO's

  • Compliment them about their personality if you get a chance
  • Give them the opportunity to lead the conversation where possible
  • Maintain high, positive energy and convey confidence

DONT's

  • Don't be critical or challenge them openly, they can react defensively
  • Don’t be excessively objective, be like a storyteller with them
  • Don’t ask too many questions in one go, weave them into the flow

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with James is

  • Relationships and rapport matter to them, but so does the value of the product.
  • Will you ever get a clear answer from James

  • They probably won't say no directly.


Insights For Deal Planning

    How fast (or slow) will James move?

  • They are not the ones to make fast decisions, even while they stay committed.
  • Can James take some risk or not?

  • If it seems really necessary, they can take small risks.

You And James

Personality Compatibility


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