Jason Cross

Evaluator
DISC Type : dcs

Trade Marketing Manager, National Accounts at Disaronno International USA

Louisville Metropolitan Area, United States

Overview

Jason has no verified overview

Personality Overview

Quality Focused

Thorough Evaluator

Fast But Analytical

They focus on the results, but can still be quite procedural and analytical about how to get there  They are not very likely to become strong advocates of your product or service They have a unique set of diverse traits where they are decisive and methodical but can sometimes be extra cautious and skeptical

Topics They Care About

Jason has no verified topics they care about

Media Appearances

Jason has no verified media appearances

Work History

4-2024
Trade Marketing Manager, National Accounts at Disaronno International USA
7-2015 - 6-2023
Customer Marketing Manager - On-Premise National Accounts at Brown-Forman
5-2014 - 6-2015
Customer Marketing Manager - Dining National Accounts at Brown-Forman
2-2012 - 4-2014
Group Manager, Channel & Customer Sales Promotion at Brown-Forman
6-2010 - 1-2012
Associate Director, National Accounts & Shopper Marketing at Geometry Global

Education

BSBA from Questrom School of Business, Boston University

More Information

Social Presence :

Prographics :

Exp : 18 Location : Louisville Metropolitan Area, United States Job Level : Middle Designation : Trade Marketing Manager, National Accounts at Disaronno International USA
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Insights For Selling To Jason

During A Call Or A Meeting

DO's

  • Be prepared for comments or questions that are critical of your product or your claims
  • Help them see both - the ‘big picture’ impact and the ROI of the investment
  • Showcase how you can impact results but also make sure that you share detailed information too

DONT's

  • Don’t nudge them to do something by using the logic that others have done the same
  • Avoid self-deprecating references or general informality, it could decrease their trust in you
  • Avoid inviting them for any social interactions until you have built some rapport with them

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Jason is

  • ROI matters the most to them, followed by process and finally proof of results
  • Will you ever get a clear answer from Jason

  • They might hesitate a little, but will go ahead and say no when necessary (or asked)

Insights For Deal Planning

    How fast (or slow) will Jason move?

  • They are unlikely to move very fast, especially when it comes to new products or services
  • Can Jason take some risk or not?

  • They have relatively low risk-appetite and are not very likely to go for something unproven and risky

You And Jason

Personality Compatibility


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