Jason Yonehiro

Evaluator
DISC Type : dcs

Associate Director, Product Strategy at Incyte

United States

Overview

Jason Yonehiro is a biotechnology executive focused on hematology and oncology product strategy. With a background in sales, marketing, and entrepreneurship, he co-founded CombImmune, a Stanford University startup. People he has worked with describe him as analytical, collaborative, and driven.

Outside of his professional life, Jason is deeply connected to his family and community heritage. He frequently posts about family events and honors the civil rights legacy of his late aunt and uncle, Janice Mirikitani and Cecil Williams, co-founders of Glide Memorial Church in San Francisco.

He is a co-inventor on multiple patents for novel methods of treating cancer.

Personality Overview

Fast But Analytical

Thorough Evaluator

Quality Focused

They are not very likely to become strong advocates of your product or service  They focus on the results, but can still be quite procedural and analytical about how to get there They have a unique set of diverse traits where they are decisive and methodical but can sometimes be extra cautious and skeptical

Topics They Care About

Oncology Drug Development
His career is centered on product strategy, marketing, and sales within the hematology and oncology sectors, particularly for rare and ultra-orphan diseases.
Biotech Entrepreneurship
He co-founded CombImmune, a Stanford University startup focused on developing immunotherapies and diagnostics for lymphoma, and holds patents for cancer treatments.
Early Cancer Detection
He has shown a personal and professional passion for advancing early cancer screening and the use of genetic diagnostics to improve patient outcomes.

Media Appearances

Jason has no verified media appearances

Work History

3-2025
Associate Director, Product Strategy at Incyte
2-2023 - 2-2025
Associate Director, Regional Marketing at ADC Therapeutics
1-2020 - 2-2023
Sr. Executive Area Sales Manager at GSK
2016 - 2019
Executive Area Sales Manager at AstraZeneca
2015 - 2016
Account Executive at BioReference Laboratories

Education

Entrepreneurship from University of California, San Francisco
Executive Program from University of California, Berkeley, Haas School of Business

More Information

Social Presence :

Prographics :

Exp : 27 Location : United States Job Level : Mid-senior Designation : Associate Director, Product Strategy at Incyte
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Insights For Selling To Jason

During A Call Or A Meeting

DO's

  • Be prepared for comments or questions that are critical of your product or your claims
  • Use phrases like ‘the ROI of this’, ‘X% more’ etc.
  • Showcase your competitive superiority clearly when possible or address it at the minimum

DONT's

  • Avoid making strong statements, instead invite them to agree with you by asking them questions
  • Don’t nudge them to do something by using the logic that others have done the same
  • Avoid too much small talk, just a few formal pleasantries should be fine

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Jason is

  • ROI matters the most to them, followed by process and finally proof of results
  • Will you ever get a clear answer from Jason

  • They might hesitate a little, but will go ahead and say no when necessary (or asked)

Insights For Deal Planning

    How fast (or slow) will Jason move?

  • They are unlikely to move very fast, especially when it comes to new products or services
  • Can Jason take some risk or not?

  • They have relatively low risk-appetite and are not very likely to go for something unproven and risky

You And Jason

Personality Compatibility


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