Jathan Floren

Balancer
DISC Type : S

Vice President & Market Leader - Food at The Haskell Company

Frisco, Texas, United States

Overview

Jathan leads the Food Market division at The Haskell Company, leveraging over two decades of expertise in project and construction management to deliver innovative client solutions. A graduate of Texas A&M University, he focuses on strategic initiatives and operational excellence within the food and beverage manufacturing sector.

He appears deeply involved in corporate social responsibility, actively promoting and participating in community fundraising events, such as his companys annual North Texas Golf Invitational. This commitment to giving back seems to be a significant personal driver and a point of pride.

His teams work earned The Haskell Company the #1 ranking in Food & Beverage Manufacturing by Engineering News-Record for 2025.

Personality Overview

Slow To Decisions

Diplomatic

Formal Mannered

They are polite and respectful but practical.  Even if it takes time, they prefer following the process. They are comfortable taking a long term view.

Topics They Care About

Food & Beverage Manufacturing
He leads Haskell's Food Market division and celebrated the company's #1 ranking in this category by Engineering News-Record.
Community Fundraising
Actively organizes and promotes charity events, including The Haskell Company’s North Texas Golf Invitational, to give back to the community.
Capital Project Analytics
Promotes the use of System Analytics and Simulation to transform engineering projects and enhance the capital project lifecycle.

Media Appearances

Jathan has no verified media appearances

Work History

1-2023
Vice President & Market Leader - Food at The Haskell Company
8-2021
Vice President and Food Division Leader at The Haskell Company
8-2021
Regional Vice President at The Haskell Company

Education

2018 - 2020
Master of Business Administration - MBA from Texas A&M University
1996 - 2001
BED from Texas A&M University

More Information

Social Presence :

Prographics :

Exp : 4 Location : Frisco, Texas, United States Job Level : Senior Designation : Vice President & Market Leader - Food at The Haskell Company
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Insights For Selling To Jathan

During A Call Or A Meeting

DO's

  • Unless they are the decision maker, bring other stakeholders into the process early
  • Actively address their concerns around change, risk, and acceptance by users
  • Tell them about the outcome and results before talking about the input

DONT's

  • Don’t brush off their concerns, their comfort with you will go down
  • Don’t push them for a no, take the lack of yes as a no after a certain point
  • Don’t try to be overly social in the early interactions

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Jathan is

  • What matters the most to them is low risk, adoption by others and proven case studies.
  • Will you ever get a clear answer from Jathan

  • They never like to say no directly, they postpone the decisions or just go silent.

Insights For Deal Planning

    How fast (or slow) will Jathan move?

  • They can be very slow in making decisions.
  • Can Jathan take some risk or not?

  • They are very likely to play it safe rather than taking risk.

You And Jathan

Personality Compatibility


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