Jay Ponnada

Energizer
DISC Type : I

VP of Engineering at Todyl

Atlanta, Georgia, United States

Overview

Jay Ponnada is a VP of Engineering at Todyl with over 25 years of experience building marketing platforms and driving revenue growth. His background includes significant leadership roles at Mailchimp and an MBA from the University of Illinois Urbana-Champaign, specializing in coaching strong leaders and delivering quantifiable business value.

Outside of his professional life, Jay is passionate about education and mentoring young people, having volunteered to help high school robotics teams with coding and strategy. He believes in giving back to help others achieve their goals and views education as a key to opportunity and social mobility.

He has an intense love for mangoes and ping pong.

Personality Overview

Imaginative

Relationship Oriented

Enthusiastic

They are friendly, approachable and love to make new connections.  They are really good at seeing what the long-term impacts of their decisions could be. They are not always early adopters but can be pursuaded by leveraging strong relationships.

Topics They Care About

Leadership Development
Specializes in building strong leaders through direct coaching and modeling positive behaviors to enable talent and deliver results.
Monetization Platforms
Spearheaded a pivotal initiative at Mailchimp to launch a new subscription management platform, revolutionizing their e-commerce offerings and creating highly targeted purchasing experiences.
Growth Hacking
Drove substantial growth by pioneering growth hacking techniques and using Pirate Metrics (AARRR) for data-driven product development during his time at Mailchimp.

Media Appearances

Jay has no verified media appearances

Work History

7-2024
VP of Engineering at Todyl
12-2019 - 1-2024
Senior Director Of Engineering at Mailchimp
12-2017 - 11-2019
Director Of Engineering at Mailchimp
2-2017 - 11-2017
Senior Software Engineering Manager at Mailchimp
2-2016 - 1-2017
Software Engineering Manager at Mailchimp

Education

2009 - 2011
MBA from Gies College of Business - University of Illinois Urbana-Champaign

More Information

Social Presence :

Prographics :

Exp : 21 Location : Atlanta, Georgia, United States Job Level : Senior Designation : VP of Engineering at Todyl
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Insights For Selling To Jay

During A Call Or A Meeting

DO's

  • Speak enthusiastically with energy, maintain a clear and confident tone
  • Use phrases like ‘people will love’, ‘massive impact’ etc.
  • Invite them for a lunch or a drink/coffee

DONT's

  • Don’t push them to make a decision too fast, let them get comfortable first
  • Don’t be excessively objective, be a storyteller
  • Avoid cutting into their flow

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Jay is

  • Relationship and rapport can play an important role, sometimes more than the other factors.
  • Will you ever get a clear answer from Jay

  • They will probably never say no directly, you have to make that decision yourself.

Insights For Deal Planning

    How fast (or slow) will Jay move?

  • They are not the quickest decision makers, their friendly attitude could be misleading.
  • Can Jay take some risk or not?

  • They can take certain risks that are unlikely to have personal consequences.

You And Jay

Personality Compatibility


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