Jayakanth Loganathan in

Jayakanth Loganathan

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Head of Marketing at Sierra Digital
📍 Chennai, Tamil Nadu, India

Jayakanth is a B2B SaaS marketing leader specializing in driving revenue growth and market expansion for technology firms. With a PGDBA from Symbiosis Institute, he builds full-funnel marketing engines and excels at GTM execution. Colleagues describe him as professional, hardworking, and an easy-going leader.

Outside of his professional life, Jayakanth identifies as a traveler, suggesting a passion for exploring new places and cultures. This interest points to an adventurous spirit and a desire for experiences beyond the corporate world.

He was recently named the “Most Admired Marketing Leader 2025 (Tamil Nadu Edition)” by CMO Asia.

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Current Role
Head of Marketing
Location
Chennai, Tamil Nadu, India
Personality Overview

How Jayakanth shows up

Communication Style
Decision Approach
Work Preference

Behavioral traits and communication patterns that shape how this person evaluates opportunities, builds trust, and makes decisions in professional settings.

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Priorities

Topics Jayakanth cares about

AI in Marketing
He frequently shares insights on new AI tools from Google and OpenAI, analyzing their impact on digital advertising and content creation for businesses.
MarTech Evolution
He actively follows and comments on major industry acquisitions, such as Adobe's move for Semrush, and what it signals for the future of marketing technology.
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Career

Work history

7-2024
Head of Marketing
Sierra Digital
6-2023 - 4-2024
Marketing Director
Kensium
1-2021 - 5-2023
Growth Marketing
Quantum IT Innovation
2-2019 - 11-2020
Lead Director - Marketing & Communications
Access Healthcare Services
6-2015 - 5-2018
Head of Marketing Communications
EDS Technologies
In the press

Media appearances

No media yetWe could not find public media appearances for this person.
Education
2007 - 2009
PGDBA
Symbiosis Institute of Management Studies
1994 - 1997
B.Sc
University of Madras
Social presence
in
Behavioral profile

DISC profile (public)

DISC behavioral profile

Dominance, influence, steadiness, and calculativeness scores with guidance on how this person prefers to communicate and decide.

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