Jeff Lawlor in

Jeff Lawlor

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Vice President Data & Analytics at Brightspeed
📍 New York City Metropolitan Area, United States

Jeff is a data and analytics executive with over 25 years of experience at firms like Brightspeed, Hertz, and American Express. He specializes in transforming data into intelligence to drive business results and customer personalization. He holds a BS in Meteorology from Penn State and an MBA from St. Johns University.

Colleagues and partners consistently describe him as a supportive mentor, a strategic thought leader, and an expert in analytics. He has a strong connection to his alma mater, Penn State University, and follows the institutions activities and community.

Unique fact: His academic background is in meteorology, an early form of predictive analytics that shaped his data-driven career.

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Experience
32 Years
Current Role
Vice President Data & Analytics
Job Level
Senior
Location
New York City Metropolitan Area, United States
Personality Overview

How Jeff shows up

Communication Style
Decision Approach
Work Preference

Behavioral traits and communication patterns that shape how this person evaluates opportunities, builds trust, and makes decisions in professional settings.

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Priorities

Topics Jeff cares about

Data Transformation
His career focuses on transforming data from information into intelligence to empower business functions and drive bottom-line results in large organizations.
Actionable Analytics
He has a background in developing differentiated growth strategies through data and actionable insights, with colleagues praising his "killer analytics expertise. "
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Career

Work history

7-2025
Vice President Data & Analytics
Brightspeed
5-2022 - 7-2025
Vice President, Enterprise Data & Analytics
Hertz
12-2021 - 4-2022
Vice President, Global Analytics
Capri Holdings Limited
4-2015 - 12-2021
Vice President, Enterprise Data Management & Analytics
American Express Global Business Travel
6-2012 - 3-2015
Vice President, Global Insights Products & Analytics
American Express
In the press

Media appearances

Brightspeed Appoints Jeff Lawlor as VP Data and Analytics. Featured in CDO Magazine
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Education
Bachelor of Science - BS
Penn State University
Master of Business Administration - MBA
St. John's University
Education details unavailable
St. Anthonys High School
Social presence
in
Behavioral profile

DISC profile (public)

DISC behavioral profile

Dominance, influence, steadiness, and calculativeness scores with guidance on how this person prefers to communicate and decide.

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