Jena Johnsrud

Questioner
DISC Type : c

Senior Manager, Marketing at Digi-Key Electronics

Thief River Falls, Minnesota, United States

Overview

Jena has no verified overview

Personality Overview

Cautious & Analytical

Not Easily Convinced

Price-Sensitive

While they don't hesitate to ask questions, they are generally risk-averse and tend to be late adopters.  They prefer to do thorough analysis of any situation. They generally do not appreciate an overfriendly approach and prefer to stay to-the-point.

Topics They Care About

Jena has no verified topics they care about

Media Appearances

Jena has no verified media appearances

Work History

11-2022
Senior Manager, Marketing at Digi-Key Electronics
8-2019 - 11-2022
Manager, Partnership Marketing at Digi-Key Electronics
4-2018 - 8-2019
Senior Partnership Marketing Manager at Digi-Key Electronics
6-2016 - 4-2018
Marketing Programs Manager at Digi-Key Electronics
4-2013 - 5-2016
Coordinator, Marketing Programs at Digi-Key Electronics

Education

9-2014 - 12-2015
Associate of Arts - AA from Northland Community and Technical College
High School Diploma from Goodridge School

More Information

Social Presence :

Prographics :

Exp : 21 Location : Thief River Falls, Minnesota, United States Job Level : Middle Designation : Senior Manager, Marketing at Digi-Key Electronics
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Insights For Selling To Jena

During A Call Or A Meeting

DO's

  • If you have a lower priced product compared to the competition, call out the same
  • Keep some extra margin in hand as they will likely negotiate the pricing
  • Share as much information as possible regarding your product

DONT's

  • Don’t overhype the product/pitch, keep it measured
  • Avoid phrases like ‘do not worry about’, ‘no one compares to’ etc.
  • Don’t try to be too friendly or informal with them

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Jena is

  • Ensuring that the product delivers ROI, cost-effective pricing and process compliance are very important for them.
  • Will you ever get a clear answer from Jena

  • It doesn’t come naturally to them but they can say no if they are not convinced.

Insights For Deal Planning

    How fast (or slow) will Jena move?

  • If they have the information that they need, they can move fast at making their decisions.
  • Can Jena take some risk or not?

  • They can take some risk if they are confident that they have analyzed the circumstances well.


You And Jena

Personality Compatibility


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