Jenni is the Senior Editor for Branded Content at The Drum, where she leads content strategy and develops partnerships with major brands like Google, Amazon Ads, and Adobe. Described by colleagues as "multi-talented" and "diligent, " she specializes in making complex ideas in marketing and technology accessible. She holds a 2: 1 from Northumbria University.
Outside of her editorial role, Jenni shows an interest in the intersection of sports and marketing, having moderated a panel on the topic. She also enjoys exploring new technologies and creative formats, sharing her experiences from events like CES in Las Vegas.
She once served as a referee for a marketing panel at London Stadium focused on soccer.
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