Jennie Doyle in

Jennie Doyle

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Head of Product Marketing - Health Insurance at Vitality
📍 United Kingdom

Jennie Doyle is the Head of Product Marketing for Health Insurance at Vitality, bringing a wealth of experience in driving customer growth and digital transformation. She previously spent nearly a decade at Health Shield, where she was instrumental in its growth to become the UKs largest provider of corporate cash plans.

She is a collaborative leader who publicly recognizes her teams ability to pull together when it matters most. Jennie also shows strong support for her colleagues personal ventures, celebrating their successes outside of the workplace. Her professional focus is on employee wellbeing and creating meaningful, customer-centric propositions in the health sector.

During her tenure, she helped Health Shield become the largest provider of corporate cash plans in the UK.

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Experience
18 Years
Current Role
Head of Product Marketing - Health Insurance
Job Level
Mid-senior
Location
United Kingdom
Personality Overview

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Communication Style
Decision Approach
Work Preference

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Priorities

Topics Jennie cares about

Customer-Centric Growth
Her career focus is on developing meaningful propositions that deliver sustainable customer growth and positive business results.
Health & Wellbeing
Jennie has an extensive background in health insurance and has authored articles on the importance of employee health and wellbeing in the workplace.
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Career

Work history

12-2022
Head of Product Marketing - Health Insurance
Vitality
6-2013 - 12-2022
Head Of Marketing
Health Shield Friendly Society Ltd
11-2011 - 6-2013
Account Director
Plinkfizz Ltd
1-2009 - 11-2011
Marketing Consultant - Freelance
Valueworks Ltd
Halifax
8 yrs
In the press

Media appearances

Jennie Doyle joins Vitality as head of health insurance product marketing after decade at Health Shield. Featured in Healthcare & Protection
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Education

Jennie has no verified education history

Social presence
in
Behavioral profile

DISC profile (public)

DISC behavioral profile

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