Jennifer DeMelo

Examiner
DISC Type : cs

SVP, Group Account Director at Fifth Element

United States

Overview

Jennifer DeMelo is a seasoned leader in healthcare advertising, currently serving as SVP, Group Account Director at Fifth Element. Her career showcases a consistent progression through senior account management roles at prominent agencies like 21GRAMS, Create NYC, and Area23. She is a graduate of Colgate University.

Jennifer shows a keen interest in fostering connection and team well-being within a modern work environment. She actively shares advice on combating the isolation of remote work, emphasizing the importance of social connection among colleagues to maintain a strong and supportive team dynamic.

She proactively uses her network to build her team, publicly seeking freelance talent for remote opportunities.

Personality Overview

Unexpressive

Late Adopter

Tough To Convince

They are heavily focused on quality and prefer doing things the right way, even if it takes time.  They do not like taking risks at all and go for proven options in the end. They are quite aware of their needs and limitations, so they are unlikely to over-promise.

Topics They Care About

Healthcare Advertising
Her career is centered in the healthcare advertising industry, with leadership roles at Fifth Element, 21GRAMS, and Area23.
Account Leadership
Her roles have consistently been in account services, rising from VP, Account Group Supervisor to SVP, Group Account Director.
Remote Work Culture
Posted about ways to combat isolation for remote workers and actively recruits for remote freelance positions.

Media Appearances

Jennifer has no verified media appearances

Work History

6-2025
SVP, Group Account Director at Fifth Element
2-2021 - 9-2024
SVP, Group Account Director at 21GRAMS
4-2019 - 2-2021
VP, New Business Strategy at Create NYC
5-2017 - 2-2021
VP, Account Group Supervisor at Create NYC
11-2013 - 2-2021
VP, Account Group Supervisor at Area23

Education

Education details unavailable from Colgate University

More Information

Social Presence :

Prographics :

Exp : 11 Location : United States Job Level : Leadership Designation : SVP, Group Account Director at Fifth Element
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Insights For Selling To Jennifer

During A Call Or A Meeting

DO's

  • Ask them which other stakeholders would be important for this purchase decision
  • Be firm in your communication and stay in control
  • First of all, focus on building their confidence by sharing examples, case studies etc.

DONT's

  • Avoid getting into storytelling mode, especially when they ask specific questions
  • Don't be very accepting if that is your natural style, stay firm
  • Don't rely on relationship building even if they act pleasantly

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Jennifer is

  • For them, low risk and acceptance by others are very important, followed by proof of ROI.
  • Will you ever get a clear answer from Jennifer

  • They are unlikely to say no, it's better to stop yourself once you have exhausted all the options.

Insights For Deal Planning

    How fast (or slow) will Jennifer move?

  • They do not like to take decisions in a hurry, so they could be slow in making their mind up.
  • Can Jennifer take some risk or not?

  • They are low on risk-appetite and prefer to make informed decisions.

You And Jennifer

Personality Compatibility


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