Jessica J McCarthy

Trailblazer
DISC Type : DI

Chief Executive Officer at Brand Energy

Jamestown, Rhode Island, United States

Overview

Jessica J. McCarthy is the CEO of Brand Energy, a marketing and PR firm specializing in delivering measurable growth through tailored strategies. She also serves as an assistant professor at the University of Rhode Island. People who have worked with her describe her as a poised, confident, and knowledgeable leader with strong interpersonal skills and a passion for developing people.

As a self-described "lifelong athlete, " Jessica is Nitrox Scuba Dive Certified. Her recent community involvement includes serving as the visionary chair for Blood Cancer United, supporting the American Heart Association, and organizing local holiday toy drives. She is also a member of the womens leadership network, Chief.

Jessica was honored as one of the "Top 50 Women Leaders of Rhode Island for 2024" by Women We Admire.

Personality Overview

Charismatic

Friendly But Fast

Values Relationships

A combination of speed and relationship gets the best response from them.  They are charming and can persuade others to support their decisions. They are more likely to accept new and exciting technologies.

Topics They Care About

Fractional Leadership
Serves as a fractional CMO, CRO, and CCO, describing it as some of her favorite work in partnering with CEOs and other leaders.
Brand Strategy
Her agency and personal posts focus on creating impactful brand narratives and solving communication problems to prevent brand stagnation.
Healthcare Marketing
She previously served as the Chief Marketing Officer for Care New England and teaches a Masters of Healthcare Marketing course at Salve Regina University.

Media Appearances

Jessica has no verified media appearances

Work History

1-2022
Chief Executive Officer at Brand Energy
1-2024
Assistant Professor of Marketing at University of Rhode Island
6-2022
Adjunct Professor, Masters of Healthcare Marketing at Salve Regina University
5-2022
Member at Chief
2-2020 - 8-2024
Chief Marketing Officer and Vice President Marketing, PR and Communications at Care New England

Education

2012 - 2014
Executive MBA from Vanderbilt University - Owen Graduate School of Management
2001 - 2005
BS from College of the Holy Cross

More Information

Social Presence :

Prographics :

Exp : 5 Location : Jamestown, Rhode Island, United States Job Level : Leadership Designation : Chief Executive Officer at Brand Energy
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Insights For Selling To Jessica J

During A Call Or A Meeting

DO's

  • Help them visualize the impact of their decision
  • Use phrases like ‘your decision will’, ‘you will impact’ etc.
  • Display high self-confidence and expect them to have a strong personality.

DONT's

  • Don't make any commitments that you might not be able to fulfill
  • Avoid unnecessary negativity or slowness
  • Don’t hesitate from asking questions or pushing them, but take a friendly approach

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Jessica J is

  • Relationship and product conviction matter equally, followed by a sense of achievement.
  • Will you ever get a clear answer from Jessica J

  • If they are not convinced, they will say no though in a friendly way.

Insights For Deal Planning

    How fast (or slow) will Jessica J move?

  • They can reach decisions quickly if they develop trust and confidence in the product.
  • Can Jessica J take some risk or not?

  • If necessary, they will be ready to take risks.

You And Jessica J

Personality Compatibility


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