Jessica Minnett

Doer
DISC Type : ds

Head of Customer Success (APAC) at Yotpo

Greater Sydney Area, Australia

Overview

Jessica is a customer success and sales leader at Yotpo, overseeing the APAC region. With a decade in tech, she specializes in building high-performing teams focused on revenue growth and customer retention. She holds a Bachelor of Science in Sociology from The University of Manchester.

Passionate about professional development, Jessica focuses on mentoring managers and growing future leaders. She has invested in her own communication skills, having completed a course in public speaking. People who have worked with her describe her as knowledgeable, passionate, supportive, and customer-centric.

As one of the first APAC hires at Yotpo, she built the entire Customer Success function from the ground up.

Personality Overview

Fast-paced

Deliberate Doer

Long-term Focused

They exhibit a rare combination of being result-oriented but patient at the same time.  They might take some time to make their mind up but once they do, they don't change it easily. They are very professional in their approach and can weigh multiple perspectives together.

Topics They Care About

Leadership & Mentoring
Her profile highlights a passion for growing future leaders and mentoring managers, a theme consistently reinforced in her recommendations.
AI in Commerce
She frequently posts about the role of AI in e-commerce, including AI-driven shopper trends and Yotpo's new AI-powered tools for brands.
Customer Loyalty
She is focused on solving key challenges in customer retention, sharing insights on why most loyalty programs fail and how technology can improve them.

Media Appearances

Jessica has no verified media appearances

Work History

6-2025
Head of Customer Success (APAC) at Yotpo
2-2022 - 6-2025
APAC Manager, Customer Success and Services at Yotpo
1-2020 - 2-2022
Head of Account Management at Dext
4-2018 - 1-2020
Regional Manager, Customer Success Team at Dext
7-2017 - 4-2018
Customer Success Manager & Team Leader at Dext

Education

2010 - 2013
Bachelor of Science (BSc) Sociology from The University of Manchester
Speak like a TED Talker from Ginger Public Speaking

More Information

Social Presence :

Prographics :

Exp : 11 Location : Greater Sydney Area, Australia Job Level : Mid-senior Designation : Head of Customer Success (APAC) at Yotpo
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Insights For Selling To Jessica

During A Call Or A Meeting

DO's

  • Focus on the results that your product produces, expect some strategic questions in return
  • Suggest clear next steps with confidence, don't be vague or hesitant
  • You can spend time on BANT (or other qualification methodology) but keep it to the point

DONT's

  • Don't focus too much on mutual contacts or bother about other stakeholders, focus on them
  • Don't take their patience for granted, avoid long-winding sermons
  • Don't get into pricing discussions early on, steer conversation towards proven results

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Jessica is

  • Strong proof of impact and their conviction will matter the most, but they wouldn't want to act unilaterally either
  • Will you ever get a clear answer from Jessica

  • They will say no if they are not convinced but you will have to prompt them.

Insights For Deal Planning

    How fast (or slow) will Jessica move?

  • They will want to understand things well but can move fast once they have a clear picture.
  • Can Jessica take some risk or not?

  • They have good risk tolerance but are likely to think it through once or twice.

You And Jessica

Personality Compatibility


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