Jessica White in

Jessica White

Creative Director at MEG RIVERS ARTISAN BAKERY LTD
📍 Greater Oxford Area, United Kingdom

Jessica White is the Owner and Creative Director of Meg Rivers Artisan Bakery, a brand with over two decades of experience in the luxury food-by-post industry. She has demonstrated strong business acumen by navigating market challenges through operational shifts and the adoption of cloud technology. She holds a Bachelor of Arts from the Cumbria Institute of the Arts.

Jessica has a strong appreciation for premium brands and quality craftsmanship, reflected in her professional focus on artisan goods and personal interests in high-end retailers like Harrods and Fortnum & Mason. Her arts background suggests a keen eye for design and aesthetics in both her personal and professional life.

She collaborated on creating "Hope & Joy, " a premium online cake gifting service where every purchase supports a cancer charity.

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Experience
20 Years
Current Role
Creative Director
Job Level
Mid-senior
Location
Greater Oxford Area, United Kingdom
Personality Overview
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Priorities

Topics Jessica cares about

Luxury Food E-commerce
As the owner of a bakery with 20+ years of experience in mail-order luxury cakes, she successfully managed a 225% year-on-year spike in online sales.
Creative Brand Development
Serves as Creative Director for her bakery and co-created the brand proposition for "Hope & Joy, " a premium cake gifting service.
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Career

Work history

1-2017
Creative Director
MEG RIVERS ARTISAN BAKERY LTD
9-2010
Company Owner
MEG RIVERS ARTISAN BAKERY LTD
9-2005 - 9-2010
director
Hydrant Ltd
In the press

Media appearances

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Education
1998 - 2001
Bachelor of Arts - BA
Cumbria Institute of the Arts
Social presence
in

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