Jesus Wilfredo Avendaño Castro

Questioner
DISC Type : c

Director General Adjunto at Grupo CarnEncanto

Culiacán, Sinaloa, Mexico

Overview

Jesus Wilfredo Avendaño Castro is a senior executive with over 20 years of experience in sales and operations, specializing in the food and animal protein industry. A graduate of Tecnológico de Monterrey, he currently serves as the Deputy General Director at Grupo CarnEncanto, leveraging his expertise in business development and supply chain management.

He is deeply passionate about developing high-performance teams and values long-term professional relationships. His posts indicate a strong sense of loyalty and appreciation for team recognition, highlighting the importance he places on the people he works with and the impact they have on each other.

Unique fact: He dedicated over 27 years to his previous company, SuKarne, which he described as his "home" and "family. "

Personality Overview

Systematic

Price-Sensitive

Value Seeker

They prefer to analyze every situation thoroughly.
  They generally do not appreciate an overfriendly approach and prefer to stay to-the-point. They are more likely than others to negotiate on pricing and terms.

Topics They Care About

High-Performance Teams
He is described as a "developer of high performance teams" and his social media posts emphasize the value of team recognition and strong professional relationships.
Animal Protein Sector
His career is centered around the meat industry, with over two decades of experience at major companies like SuKarne and his current leadership role at Grupo CarnEncanto.
Sales & Operations
His core expertise lies in managing the complete commercial cycle, from sales and key account management to logistics and supply chain efficiency.

Media Appearances

Jesus has no verified media appearances

Work History

9-2022
Director General Adjunto at Grupo CarnEncanto
9-2022 - 9-2024
Animal Protein sales & Mkt, Independent Profesional at Self-employed
9-2022 - 9-2024
Sales & mkt independent specialist at Self-employed
5-2021 - 9-2022
National Modern Trade Manager at SuKarne
5-2015 - 5-2021
Commercial BPM - Coordinador de Centralizadores Comerciales at SuKarne

Education

2013 - 2015
Master's degree from Tecnológico de Monterrey
Bachelor of Business Administration (B.B.A.) from Tecnológico de Monterrey

More Information

Social Presence :

Prographics :

Exp : 28 Location : Culiacán, Sinaloa, Mexico Job Level : Mid-senior Designation : Director General Adjunto at Grupo CarnEncanto
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Insights For Selling To Jesus Wilfredo

During A Call Or A Meeting

DO's

  • If you have a lower priced product compared to the competition, call out the same
  • Emphasise more on facts and measurable benefits
  • Emphasize on objective proof of ROI, help them do a thorough evaluation

DONT's

  • Avoid rushing them, be polite and patient
  • Don’t try to be too friendly or informal with them
  • Don’t depend too much on anecdotal evidence, it reduces their confidence

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Jesus Wilfredo is

  • Confidence that the product provides ROI, effective pricing and process adherence matter the most to them.

  • Will you ever get a clear answer from Jesus Wilfredo

  • It doesn’t come naturally to them but they can say no if they are not convinced.

Insights For Deal Planning

    How fast (or slow) will Jesus Wilfredo move?

  • They can move at a reasonable pace while making their decisions if they have the necessary information.

  • Can Jesus Wilfredo take some risk or not?

  • They can take risk if they are convinced that they have analyzed the circumstances well.


You And Jesus Wilfredo

Personality Compatibility


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