Jim Baldwin

Energizer
DISC Type : I

Head of Security & Enterprise IT at Freedom Fibre

Manchester, England, United Kingdom

Overview

Jim Baldwin serves as the Head of Security & Enterprise IT at Freedom Fibre, leveraging over 25 years of experience across cybersecurity, infrastructure architecture, and IT operations. He holds an MSc with Distinction in Cyber Security from the University of Salford and is a certified ISO27001: 2013 Lead Auditor.

He is deeply immersed in security culture, with a strong personal interest in threat intelligence, cybercrime, and cyber warfare. His passion extends to vulnerabilities, malware detection, and the application of machine learning in security, areas he explores both professionally and personally.

Jim has co-authored academic papers on cloud forensics and using machine learning to detect ransomware network traffic.

Personality Overview

Relationship Oriented

Big Picture Person

Informal

They are friendly, approachable and love to make new connections.  They are always positive and upbeat, so take their promises with a pinch of salt. They are really good at seeing what the long-term impacts of their decisions could be.

Topics They Care About

Threat Intelligence
He has a strong, stated interest in threat intelligence, cybercrime, and cyber warfare, indicating this is a core professional focus.
Machine Learning Security
Co-authored a publication on using machine learning techniques for ransomware detection, highlighting a specific interest in applying AI to security challenges.
Cloud Forensics
Published a bibliometric analysis of cloud forensics studies, showing academic and practical interest in this specialized security domain.

Media Appearances

Jim has no verified media appearances

Work History

5-2025
Head of Security & Enterprise IT at Freedom Fibre
11-2022 - 5-2025
Information & Cyber Security Manager at Freedom Fibre
4-2019 - 10-2022
Information Security Manager, Daisy Corporate Services at Daisy Group
3-2018 - 3-2019
Information Security Manager, Daisy Group at Daisy Group
10-2017 - 2-2018
Cyber Security Analyst at idappcom ltd

Education

2016 - 2017
Master of Science (MSc) from The University of Salford

More Information

Social Presence :

Prographics :

Exp : N/A Location : Manchester, England, United Kingdom Job Level : N/A Designation : Head of Security & Enterprise IT at Freedom Fibre
URL has been copied!

Insights For Selling To Jim

During A Call Or A Meeting

DO's

  • Invite them for a lunch or a drink/coffee
  • Talk about their team and how your product will help them do things better and easier
  • Be friendly and entertaining in your conversation

DONT's

  • Don’t be excessively objective, be a storyteller
  • Avoid overloading them with too much detail
  • Avoid ifs and buts, don’t talk too much about the risks etc.

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Jim is

  • Relationship and rapport can play an important role, sometimes more than the other factors.
  • Will you ever get a clear answer from Jim

  • They will probably never say no directly, you have to make that decision yourself.

Insights For Deal Planning

    How fast (or slow) will Jim move?

  • They are not the quickest decision makers, their friendly attitude could be misleading.
  • Can Jim take some risk or not?

  • They may take certain risks that they deem unlikely of personal repercussions.

You And Jim

Personality Compatibility


More Profiles

Discover additional public profiles from our index.

Search more profiles

Looking for someone else? Search here for anyone.

Or visit Humantic AI to know more.