Jim Cassaro

Observer
DISC Type : ic

Sr. Account Executive at BET (BET Networks, a subsidiary of Viacom Inc.)

Greater Chicago Area, United States

Overview

Jim has no verified overview

Personality Overview

Value Driven

Assertive

Example Seeker

They are generally good communicators and can be hard to convince.  They are likely to ask many questions and look heavily for supporting information. They can sound friendly and charming but can quickly change gears to become inquisitive and probing.

Topics They Care About

Jim has no verified topics they care about

Media Appearances

Jim has no verified media appearances

Work History

11-2018
Sr. Account Executive at BET (BET Networks, a subsidiary of Viacom Inc.)
9-2013 - 6-2018
Director of Advertising Sales at REVOLT MEDIA & TV
7-2009 - 5-2013
Account Executive at NBCUniversal, Inc.
4-2007 - 7-2009
Sales Manager at Cox Reps
3-2004 - 4-2007
Account Executive at Cox Reps

Education

1996 - 2000
Bachelor of Arts (B.A.) from Marian University Indianapolis

More Information

Social Presence :

Prographics :

Exp : 24 Location : Greater Chicago Area, United States Job Level : N/A Designation : Sr. Account Executive at BET (BET Networks, a subsidiary of Viacom Inc.)
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Insights For Selling To Jim

During A Call Or A Meeting

DO's

  • Help them understand the risk aspect fully while inspiring confidence
  • Be prepared for a lot of questions, answer them objectively
  • Persuade objectively how your product will help them achieve their goals

DONT's

  • Avoid making offhand commitments
  • Don’t try to rush them into a decision, provide all necessary information first
  • Don’t brush off any concerns, take all questions seriously

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Jim is

  • Proven value, strong testimonials are important to them, relationships will have some weightage.
  • Will you ever get a clear answer from Jim

  • They are practical and friendly, don't expect a clear-cut response often.

Insights For Deal Planning

    How fast (or slow) will Jim move?

  • They like to perform full analysis and can take time to make any decision.
  • Can Jim take some risk or not?

  • They evaluate their decisions systematically and are less likely to take risks.

You And Jim

Personality Compatibility


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