Jim Mattson

Inquirer
DISC Type : cd

Board Member - Co-Chair at Minnesota Good Works, LLC

Greater Minneapolis-St. Paul Area, United States

Overview

Jim Mattson is a Fractional Chief Revenue Officer specializing in scaling founder-led and PE-backed B2B companies. He focuses on aligning go-to-market strategy and commercial systems to drive predictable growth and enterprise value. He holds a BS from the University of Minnesota and completed the Chief Revenue Officer Program at Wharton Executive Education.

Outside of work, Jim is the Co-Chair for Minnesota Good Works, an organization dedicated to combating human trafficking. A family man with a wife and three children, he enjoys traveling, good food, music, and the outdoors. He is also actively involved in his childrens lives, often coaching their sports teams.

He is a strong advocate for the principle of “Extreme Ownership” in his professional approach.

Personality Overview

Upfront

Hard To Convince

Judgemental

They care equally about the product and its potential impact.  They don’t always try to control the conversation but neither do they like yielding it fully. They can be nudged to make faster decisions by offering what they value.

Topics They Care About

B2B Growth Strategy
As a Fractional CRO, he architects go-to-market 'machines' that drive repeatable revenue and maximize enterprise value for mid-stage B2B companies.
Combating Human Trafficking
He serves as the Board Co-Chair for Minnesota Good Works, an organization focused on raising awareness and supporting survivors of human trafficking in Minnesota.
Youth Sports
He is actively involved in his community and family life by coaching his children's sports teams and supporting them from the sidelines.

Media Appearances

Jim has no verified media appearances

Work History

4-2025
Board Member - Co-Chair at Minnesota Good Works, LLC
9-2024
Fractional Chief Revenue Officer (fCRO) / Principal / Founder at Propulsion Partners LLC
3-2022 - 7-2024
Senior Vice President Of Sales | Partnerships | Customer Success at Trafera
7-2021 - 3-2022
Vice President of Sales at Trafera
1-2021 - 7-2021
VP - Sales, Marketing & Channel Operations at Trafera

Education

9-2024 - 6-2025
Chief Revenue Officer Program from Wharton Executive Education
1995 - 1999
BS from University of Minnesota

More Information

Social Presence :

Prographics :

Exp : 22 Location : Greater Minneapolis-St. Paul Area, United States Job Level : Leadership Designation : Board Member - Co-Chair at Minnesota Good Works, LLC
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Insights For Selling To Jim

During A Call Or A Meeting

DO's

  • Refer to testimonials from others in similar positions
  • Make sure that you you respond to any queries from them quickly
  • Make sure that they have the necessary authority, they could present false stature sometimes

DONT's

  • Avoid long winding pitches, stay objective
  • Don't try too hard to get friendly, let it happen with time
  • Avoid repeating yourself or making generalizations

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Jim is

  • Confidence in the product plays an important role, followed by powerful testimonials.
  • Will you ever get a clear answer from Jim

  • They might hesitate a little, but they will say no if they are not convinced.

Insights For Deal Planning

    How fast (or slow) will Jim move?

  • Their decision making speed is somewhere in the middle.
  • Can Jim take some risk or not?

  • Once they have analyzed the pros and cons, they can take some risks.

You And Jim

Personality Compatibility


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