JJ Virgin

Initiator
DISC Type : Di

Founder at Mindshare Collaborative

Tampa, Florida, United States

Overview

JJ Virgin is a triple board-certified nutrition expert, NYT Best-Selling Author, and Founder of Mindshare Collaborative. She focuses on empowering health professionals to grow their businesses and impact. People often describe her as a visionary, knowledgeable, and dedicated pioneer in the health and wellness industry, drawing on her education from UCLA and California State University, Northridge.

Growing up in Northern California, JJ initially pursued musical theater on a scholarship at UCLA. Her passion for dance and acting sparked an early interest in nutrition and physical fitness, leading her to teach calisthenics, dance, and aerobics from a young age, shaping her future career path.

Unique fact: Her journey into nutrition began at age 12, inspired by an early career aspiration to be a musical theater actress.

Personality Overview

Impact-Oriented

Friendly Challenger

Confident

They usually prefer to drive the conversation.  They measure a product on its merit but can be influenced by strong testimonials. They don’t mind taking a stand if they believe in something.

Topics They Care About

Health Entrepreneurship
As the founder of Mindshare Collaborative, she is dedicated to helping health and wellness professionals scale their businesses and increase their impact.
Personal Resilience
Authored the book "Warrior Mom, " which details her personal story of overcoming a family crisis and shares lessons on building bold, brave resilience.
Business Monetization
Her company's messaging focuses on empowering professionals to monetize their expertise and attract the right clients for sustainable, profitable growth.

Media Appearances

JJ has no verified media appearances

Work History

1-2012
Founder at Mindshare Collaborative
1-2003
Owner at JJ Virgin Global
9-2009
co-star TLC's Freaky Eaters at Discovery Communications
Nutritionist at Dr. Phil McGraw

Education

1990 - 1993
Master's degree from California State University, Northridge
9-1981 - 6-1985
Bachelor's degree from UCLA

More Information

Social Presence :

Prographics :

Exp : 22 Location : Tampa, Florida, United States Job Level : Leadership Designation : Founder at Mindshare Collaborative
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Insights For Selling To JJ

During A Call Or A Meeting

DO's

  • Get them to a point where they are ready to bat for your product internally
  • Acknowledge their status and position during the conversation
  • Clearly address the competitive aspects

DONT's

  • Don’t be too verbose or overly friendly; a little bit, however, is fine
  • Avoid focusing only on the product or its ROI, keep building trust subtly
  • Don’t be very informal even if they are being so themselves

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with JJ is

  • Confidence in the product’s value is critical, followed by relationship and a sense of achievement.
  • Will you ever get a clear answer from JJ

  • They will not hesitate to say no if they do not develop conviction.

Insights For Deal Planning

    How fast (or slow) will JJ move?

  • If they develop confidence in your product and you, then they can make fast decisions.
  • Can JJ take some risk or not?

  • If necessary, they have the ability to take risky decisions.

You And JJ

Personality Compatibility


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