Jo Hake in

Jo Hake

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Marketing Manager - Product Campaigns at Great Western Railway (GWR)
📍 Taunton, England, United Kingdom

Jo Hake is an experienced Marketing Manager at Great Western Railway and an accredited member of the Chartered Institute of Marketing. She specializes in creating integrated campaigns across local, national, and international markets to drive sales and profitability. She holds a Bachelor of Arts from the University of St Mark & St John.

Jo shows a strong appreciation for high-quality, local craftsmanship, particularly bespoke furniture design. She frequently and publicly celebrates the successes and contributions of her colleagues and agency partners, indicating she values a collaborative and supportive team environment.

She has specialist knowledge in marketing for the education, transport, and not-for-profit sectors.

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Experience
25 Years
Current Role
Marketing Manager - Product Campaigns
Job Level
Middle
Location
Taunton, England, United Kingdom
Personality Overview

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Communication Style
Decision Approach
Work Preference

Behavioral traits and communication patterns that shape how this person evaluates opportunities, builds trust, and makes decisions in professional settings.

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Priorities

Topics Jo cares about

Marketing Campaigns
Actively promotes and celebrates new GWR campaigns, from major TV advertisements to seasonal menu launches, highlighting the creative work and team effort involved.
Customer Experience
Focuses on enhancing the passenger journey, as shown by her promotion of the Pullman Dining menu and videos designed to showcase the premium travel experience.
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Career

Work history

10-2024
Marketing Manager - Product Campaigns
Great Western Railway (GWR)
4-2020 - 10-2024
Marketing Manager - Product, Transport Integration (Rail, Bus & Airport), Community & Stakeholder
Great Western Railway (GWR)
7-2022 - 9-2024
Board Member
Arc
9-2017 - 4-2020
Director
Nutmeg Marketing
1-2018 - 7-2019
Director of Marketing and Admissions
St Joseph's College, Ipswich
In the press

Media appearances

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Education
Bachelor of Arts - BA
University of St Mark & St John
Chartered Institute of Marketing - Professional Diploma
University Centre Yeovil
Social presence
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Behavioral profile

DISC profile (public)

DISC behavioral profile

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