João Batista Martins, PMP, MBA

Critic
DISC Type : C

Dealer Development & Performance Senior Manager at BMW Group

São Paulo, São Paulo, Brazil

Overview

An experienced manager at BMW Group with over 17 years in the automotive industry, João specializes in dealer network development and performance. His background includes senior roles in logistics and after-sales. He holds an MBA in Automotive Business Management from Fundação Getúlio Vargas and is a certified Project Management Professional (PMP®).

Colleagues describe João as a natural leader with impressive energy, focus, and competence in teamwork. He is known for being an inspiring figure and a voracious reader, which has contributed to his self-study habits and a keen eye for detail in his professional activities.

He is described by colleagues as having a "reading addiction, " which fuels his passion for continuous learning.

Personality Overview

Objective Thinker

Critic

Precise

They don’t appreciate bells and whistles unless backed by data.  They enjoy working alone and do not rely on others very often. They are quite likely to negotiate on pricing or other key terms.

Topics They Care About

Dealer Network Performance
In his current senior manager role, he focuses on optimizing dealer partnerships, enhancing performance, and aligning network strategies with BMW's organizational goals.
Automotive Logistics
As a former Senior Logistics Manager, he led efforts to optimize supply chain processes by concentrating operations near BMW's manufacturing plant in Araquari.
After-Sales Strategy
He has developed strategies to partner with independent repairers, viewing them as a key market segment for expanding the use of original BMW parts and services.

Media Appearances

João has no verified media appearances

Work History

8-2022
Dealer Development & Performance Senior Manager at BMW Group
3-2016 - 8-2022
Logistics Senior Manager at BMW Group
2-2014 - 2-2016
Aftersales National Manager at BMW Group
11-2004 - 5-2008
Training & Development Specialist at Iveco
10-1998 - 1-2004
Training Specialist at Danton Velloso & Consultores Associados

Education

2012 - 2013
Master of Business Administration (MBA) from FGV - Fundação Getulio Vargas
2000 - 2001
Consultoria Interna em Recursos Humanos from Universidade Presbiteriana Mackenzie

More Information

Social Presence :

Prographics :

Exp : 26 Location : São Paulo, São Paulo, Brazil Job Level : Middle Designation : Dealer Development & Performance Senior Manager at BMW Group
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Insights For Selling To João Batista

During A Call Or A Meeting

DO's

  • Keep some extra margin while sharing pricing, they are likely to negotiate later
  • Don’t forget to mention how you compare to competition on both features and pricing
  • Be formal and objective, they will appreciate it more

DONT's

  • Don’t try too hard to build a relationship with them
  • Avoid pushing them too much to involve other stakeholders unless it is critical
  • Do not use very emotional or colorful language

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with João Batista is

  • Strong evidence of ROI, effective pricing, and proven data points matter the most to them.
  • Will you ever get a clear answer from João Batista

  • It is not very hard for them to say no if they are not convinced about the decision.

Insights For Deal Planning

    How fast (or slow) will João Batista move?

  • They are neither the fastest nor the slowest decision makers, they are somewhere in the middle.
  • Can João Batista take some risk or not?

  • They can bear some risk if their analysis backs the decision.

You And João Batista

Personality Compatibility


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