Joachim is the Head of B2C Marketing at Kivra, with a background in leading marketing for brands like Happy Homes Sverige. He has held senior innovation roles at top agencies, including Innovation Director at INGO (Ogilvy/Grey network) and Head of Future Offers at Edelman, and studied at Stockholm University.
Outside of his direct professional role, Joachim shows a strong interest in the broader Swedish business and investment landscape. He follows major entities such as the Wallenberg Foundations, FAM AB, and Coop Sverige, indicating an awareness of national corporate strategy and development.
He has a unique background blending high-level creative agency experience with client-side marketing leadership.
Read the full overview →They often ask many questions and rely heavily on information and documentation. They are generally good communicators and can be hard to convince. They can sound friendly and charming but can quickly change gears to become inquisitive and probing.
Calculativeness (C) reflects the degree to which a person is likely to be cautious, systematic and analytical. Those scoring high tend to emphasise quality and accuracy.
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