Joan Vendrell Farreny

Critic
DISC Type : C

CEO & Co-Founder at NeuralTrust

New York City Metropolitan Area, United States

Overview

Joan Vendrell Farreny is the CEO & Co-Founder of AI Security firm NeuralTrust. Drawing on his experience as Chief Data Officer at MANGO and as a consultant at McKinsey, he specializes in building AI and data functions that generate P&L. He holds MBAs from both London Business School and IESE Business School.

He has a keen interest in the future of technology, frequently sharing research on advancements in Generative AI, LLMs, and robotics. His focus is on how these technologies will reshape work, create new roles, and impact society at large.

He successfully built a corporate data organization as a profit-generating function before co-founding his own high-growth AI startup.

Personality Overview

Objective Thinker

Information Seeker

Negotiator

They don’t appreciate bells and whistles unless backed by data.  They choose to analyze logically and value facts to emotions. They like to do things independently and don’t look for support from others.

Topics They Care About

AI Security
As the CEO and Co-Founder of NeuralTrust, he is actively building solutions in the AI Security space and aims to become a global thought leader in the field.
Generative AI
He frequently posts about the latest developments and research in LLMs and Generative AI, indicating a strong professional interest in the technology's potential and societal impact.
Data Monetization
In his previous role as CDO at MANGO, he focused on building the data organization as a P&L-generating function, creating tangible business value from data assets.

Media Appearances

Joan has no verified media appearances

Work History

7-2022
CEO & Co-Founder at NeuralTrust
8-2017 - 4-2022
Chief Data Officer at MANGO
7-2017
Engagement Manager at McKinsey & Company
Program Manager at Amazon
Project Leader / Senior Consultant at Management Solutions

Education

2013 - 2015
Master of Business Administration (M.B.A.) from London Business School
Master of Business Administration (M.B.A.) from IESE Business School

More Information

Social Presence :

Prographics :

Exp : 8 Location : New York City Metropolitan Area, United States Job Level : Leadership Designation : CEO & Co-Founder at NeuralTrust
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Insights For Selling To Joan

During A Call Or A Meeting

DO's

  • Don’t forget to mention how you compare to competition on both features and pricing
  • Use phrases like ‘expect X% improvement’, ‘data clearly shows’ etc.
  • Tell them what ROI they can expect

DONT's

  • Avoid pushing them too much to involve other stakeholders unless it is critical
  • Do not use very emotional or colorful language
  • Don’t try too hard to build a relationship with them

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Joan is

  • Proven ROI, pricing and objective proof points are the factors that sway their decision.
  • Will you ever get a clear answer from Joan

  • They are comfortable saying no if they are convinced that it is the correct decision.

Insights For Deal Planning

    How fast (or slow) will Joan move?

  • They are neither the fastest nor the slowest decision makers, they are somewhere in the middle.
  • Can Joan take some risk or not?

  • They can bear some risk if their analysis backs the decision.

You And Joan

Personality Compatibility


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