Joanna Cohen in

Joanna Cohen

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Client Strategy Manager at Athena
📍 New York City Metropolitan Area, United States

Joanna Cohen is a client strategy and enablement manager at Athena, with 13 years of experience helping startups grow. She specializes in client onboarding, experience design, and retention. Colleagues describe her as a natural leader, driven, thoughtful, and an excellent communicator. She holds a BA from the University of Wisconsin-Madison.

Joanna is a certified Health Coach with a keen interest in personal wellness. She has authored a publication on using yoga to reduce body tension, reflecting her passion for health and mindfulness. She also follows trends in remote work and expresses interest in solving complex social issues like homelessness.

She is a published author on the topic of yoga and wellness.

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Experience
13 Years
Current Role
Client Strategy Manager
Job Level
Middle
Location
New York City Metropolitan Area, United States
Personality Overview

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Communication Style
Decision Approach
Work Preference

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Priorities

Topics Joanna cares about

Client Onboarding
Led a team that onboarded over 500 clients at Athena, focusing on improving time-to-value and 90-day retention rates.
Startup Growth
Has spent over a decade as a generalist helping startups scale, with direct experience at high-growth companies like On Deck and Zirtual.
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Career

Work history

7-2024
Client Strategy Manager
Athena
6-2023
Enablement Manager
Athena
12-2022 - 6-2023
Interim Director of Onboarding
Athena
6-2021 - 12-2022
Program and Community Manager, On Deck Founders Fellowship
On Deck
11-2020 - 6-2021
Program Associate, On Deck Founders Fellowship
On Deck
In the press

Media appearances

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Education
2006 - 2010
BA
University of Wisconsin-Madison
2016 - 2017
Health Coach
Institute for Integrative Nutrition
Social presence
in
Behavioral profile

DISC profile (public)

DISC behavioral profile

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