Heather Yurovsky, JD, PCC

Visionary
DISC Type : Ds

Head of Client Enablement (Executive Coaching, Delegation Training, Onboarding) at Athena

Miami-Fort Lauderdale Area, United States

Overview

Heather is a Professional Certified Coach and Head of Client Enablement at Athena, specializing in executive coaching and delegation training. A former COO and licensed attorney with a JD from the University of Florida, she leverages a diverse background in law, startups, and consulting to help leaders and founders achieve their goals.

Personality Overview

Goal-Oriented

Direct & Assertive

Fast But Thoughtful

They are very professional in their approach and can weigh multiple perspectives together.  They exhibit a rare combination of being result-oriented but patient at the same time. Reading between the lines and seeing beyond your words comes naturally to them.

Topics They Care About

Leadership Delegation
Her coaching and training at Athena are centered on helping leaders delegate ownership, not just tasks, to avoid becoming a bottleneck for their teams.
Career Transitions
She has coached over 1, 000 clients through career changes, drawing from her own significant pivots from law to startups and eventually to executive coaching.
Founder Mentorship
As a facilitator for CEO and founder peer groups at Hampton, she guides high-growth entrepreneurs through mastermind-style discussions on leadership and business challenges.

Media Appearances

Heather has no verified media appearances

Work History

12-2025
Head of Client Enablement (Executive Coaching, Delegation Training, Onboarding) at Athena
12-2025
Head of Client Experience (Executive Coaching, Client Onboarding, Matching, and Delegation Training) at Athena
7-2025 - 11-2025
Client Delegation Trainer at Athena
11-2024 - 7-2025
Client Results Team Lead (Manager of Coaching) + Lead Executive and Career Coach at Happen To Your Career
10-2024 - 8-2025
Executive and Leadership Coach at Oxygen

Education

2006 - 2009
JD from University of Florida - Fredric G. Levin College of Law
2002 - 2006
BS from University of Florida

More Information

Social Presence :

Prographics :

Exp : N/A Location : Miami-Fort Lauderdale Area, United States Job Level : N/A Designation : Head of Client Enablement (Executive Coaching, Delegation Training, Onboarding) at Athena
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Insights For Selling To Heather

During A Call Or A Meeting

DO's

  • Focus on the results that your product produces, expect some strategic questions in return
  • Come across as a trustworthy professional and be respectful, they usually know their game
  • Suggest clear next steps with confidence, don't be vague or hesitant

DONT's

  • Don't get into pricing discussions early on, steer conversation towards proven results
  • Don't go over them unless you are left with no other option
  • Don't focus too much on mutual contacts or bother about other stakeholders, focus on them

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Heather is

  • Strong proof of impact and their conviction will matter the most, but they wouldn't want to act unilaterally either
  • Will you ever get a clear answer from Heather

  • They will say no if they are not convinced but you will have to prompt them.

Insights For Deal Planning

    How fast (or slow) will Heather move?

  • They will want to understand things well but can move fast once they have a clear picture.
  • Can Heather take some risk or not?

  • They have good risk tolerance but are likely to think it through once or twice.

You And Heather

Personality Compatibility


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