Joanna Ward

Critic
DISC Type : C

Global Campaigns Director at Azul

Greater Seattle Area, United States

Overview

Joanna has no verified overview

Personality Overview

ROI Driven

Information Seeker

Objective Thinker

They choose to analyze logically and value facts to emotions.  They don’t appreciate bells and whistles unless backed by data. They like to do things independently and don’t look for support from others.

Topics They Care About

Joanna has no verified topics they care about

Media Appearances

Joanna has no verified media appearances

Work History

5-2024
Global Campaigns Director at Azul
5-2022 - 5-2024
Global Head of Enterprise Demand Generation at Netlify
8-2018 - 5-2022
Global Growth Marketing Lead at Qualtrics
11-2017 - 8-2018
Account Based Marketing at Microsoft
8-2016 - 11-2017
Senior Global Engagement Program Manager at Microsoft

Education

BA from University of California, Irvine
Bachelor's degree from UC Irvine

More Information

Social Presence :

Prographics :

Exp : 13 Location : Greater Seattle Area, United States Job Level : Mid-senior Designation : Global Campaigns Director at Azul
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Insights For Selling To Joanna

During A Call Or A Meeting

DO's

  • Leverage facts and figures wherever possible; use percentages, numbers etc.
  • Don’t forget to mention how you compare to competition on both features and pricing
  • Be ready to answer many clarity-seeking questions and requests for information

DONT's

  • Make extra effort to not seem pushy or confrontational
  • Don’t try to give too many examples of other users, they like to make their own decisions
  • Don't give superficial answers, they are easily rattled by them

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Joanna is

  • Proven ROI, pricing and objective proof points are the factors that sway their decision.
  • Will you ever get a clear answer from Joanna

  • They are comfortable saying no if they are convinced that it is the correct decision.

Insights For Deal Planning

    How fast (or slow) will Joanna move?

  • They are neither the fastest nor the slowest decision makers, they are somewhere in the middle.
  • Can Joanna take some risk or not?

  • They can bear some risk if their analysis backs the decision.

You And Joanna

Personality Compatibility


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