Joaquim Bretcha in

Joaquim Bretcha

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Director General at Esomar
📍 Greater Barcelona Metropolitan Area, Spain

Joaquim is an experienced international manager in the data, insights, and market research industry, currently serving as Director General at ESOMAR. He is a skilled public speaker and focuses on connecting people and businesses. People who have worked with him describe him as insightful, analytical, and highly professional.

His personal motto is "Building bridges, " reflecting his passion for connecting with people. He has combined his love for public speaking with his childrens interest in field hockey to become a Master of Ceremonies for European field hockey tournaments, which he does in English, Catalan, and Spanish.

He gave a TEDx talk on how to discover the city you find yourself in for business travel, emphasizing connection with people.

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Current Role
Director General
Location
Greater Barcelona Metropolitan Area, Spain
Personality Overview

How Joaquim shows up

Communication Style
Decision Approach
Work Preference

Behavioral traits and communication patterns that shape how this person evaluates opportunities, builds trust, and makes decisions in professional settings.

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Priorities

Topics Joaquim cares about

Global Market Research
As Director General of ESOMAR and a frequent speaker at international insights events, he is a key figure in the global research community.
Data & Insights
His entire career, from Netquest to ESOMAR, has been dedicated to providing genuine and insightful data to the market research industry.
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Career

Work history

2-2023 - 1-2026
Director General
Esomar
8-2022 - 1-2023
Creator and Curator
Podcast People, Data & Insights
4-2022 - 12-2025
Field Hockey Tournaments' Master of Ceremonies and Speaker (English | Catalan | Spanish)
Club Egara | Catalan Field Hockey Federation | Spanish Field Hockey Federation
7-2021 - 5-2024
Board Member - Membre Comité Executiu
Cecot
4-2021 - 12-2022
President ex Officio
ESOMAR
In the press

Media appearances

Joaquim Bretcha, Director General of ESOMAR - Insight Platforms. Featured in Insight Platforms
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Bretcha tritt als Generaldirektor von ESOMAR zurück. Featured in Marktforschung.de
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Education
2004 - 2004
Education details unavailable
IESE Business School
1997 - 1997
Graduate Course
Universitat Pompeu Fabra
Social presence
in
Behavioral profile

DISC profile (public)

DISC behavioral profile

Dominance, influence, steadiness, and calculativeness scores with guidance on how this person prefers to communicate and decide.

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