Johanne Holm

Evaluator
DISC Type : DSc

Chief Customer Officer / Commercial Transformation Lead at Politiken

Copenhagen, Capital Region of Denmark, Denmark

Overview

Johanne is a commercial transformation leader focused on integrating customer experience, go-to-market strategies, and P&L for complex organizations. A graduate of Copenhagen Business School and the University of West of England, colleagues describe her as enthusiastic, thorough, sharp, and analytical.

She recently completed an "Authentic Leadership" course, highlighting a commitment to developing both professionally and personally.

Personality Overview

Hard To Convince

Fast But Analytical

Thorough Evaluator

They have a unique set of diverse traits where they are decisive and methodical but can sometimes be extra cautious and skeptical  They focus on the results, but can still be quite procedural and analytical about how to get there They are not very likely to become strong advocates of your product or service

Topics They Care About

Commercial Transformation
Her experience centers on leading enterprise-level commercial and digital transformations with full P&L accountability.
Data-Driven CX
Focuses on using CRM and customer insight as the foundation for growth and improved, coherent customer experiences.
AI Leadership
Recently attended an AI event, emphasizing that successful AI integration requires ownership and engagement from top leadership.

Media Appearances

Johanne has no verified media appearances

Work History

7-2020 - 9-2025
Chief Customer Officer / Commercial Transformation Lead at Politiken
2-2018 - 6-2020
Head of CRM & Customer Experience at Politiken
12-2016 - 1-2018
Senior CRM Manager at Copenhagen Airports A/S
7-2015 - 11-2016
CRM Consultant at PFA Pension
12-2012 - 6-2015
CRM Campaign Manager at Codan Forsikring

Education

2001 - 2003
MBA from University of West of England
1996 - 1998
HD from Copenhagen Business School

More Information

Social Presence :

Prographics :

Exp : 16 Location : Copenhagen, Capital Region of Denmark, Denmark Job Level : N/A Designation : Chief Customer Officer / Commercial Transformation Lead at Politiken
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Insights For Selling To Johanne

During A Call Or A Meeting

DO's

  • Keep a professional, business-like approach; especially if you tend to get informal quickly
  • Showcase how you can impact results but also make sure that you share detailed information too
  • Help them see both - the ‘big picture’ impact and the ROI of the investment

DONT's

  • Don’t focus on relationship, focus purely on the merit of your product
  • Avoid self-deprecating references or general informality, it could decrease their trust in you
  • Avoid inviting them for any social interactions until you have built some rapport with them

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Johanne is

  • ROI matters the most to them, followed by process and finally proof of results
  • Will you ever get a clear answer from Johanne

  • They might hesitate a little, but will go ahead and say no when necessary (or asked)

Insights For Deal Planning

    How fast (or slow) will Johanne move?

  • They are unlikely to move very fast, especially when it comes to new products or services
  • Can Johanne take some risk or not?

  • They have relatively low risk-appetite and are not very likely to go for something unproven and risky

You And Johanne

Personality Compatibility


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