John Cooke

Questioner
DISC Type : c

Director of Sales at Triangle Package Machinery Co.

New York City Metropolitan Area, United States

Overview

John Cooke is the Director of Sales at Triangle Package Machinery Co. , bringing over 20 years of industry experience. He specializes in vertical form fill seal baggers and scales, focusing on providing solutions to improve plant OEE. Clients and colleagues describe him as a detailed and consummate professional.

He follows business and financial news through publications like The Wall Street Journal and stays informed on major consumer packaged goods companies, including the Kellogg Company.

He has built exceptionally strong client relationships, with some customers working with him for as long as 25 years.

Personality Overview

Value Seeker

Systematic

Not Easily Convinced

While they don't hesitate to ask questions, they are generally risk-averse and tend to be late adopters.  They are more likely than others to negotiate on pricing and terms. They prefer to do thorough analysis of any situation.

Topics They Care About

Improving Plant OEE
Frequently posts about helping customers improve their Overall Equipment Effectiveness (OEE) by utilizing high-quality, reliable packaging machinery.
Packaging Solutions
Has deep expertise in VFFS baggers, combination scales, and cartoners, and can provide guidance for almost any product or application.
American Manufacturing
Expresses pride that his company's machinery is built from beginning to end in Chicago, emphasizing the value of American-made equipment.

Media Appearances

John Cooke - Director Of Sales at Triangle Package Machinery Co.. Featured in The Org

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Work History

7-2022
Director of Sales at Triangle Package Machinery Co.
9-2004
East Coast Sales Manager at Triangle Package Machinery Co.
5-1992 - 9-2004
Sales Specialist at Eastern Packaging Associates

Education

John has no verified education history

More Information

Social Presence :

Prographics :

Exp : 33 Location : New York City Metropolitan Area, United States Job Level : Mid-senior Designation : Director of Sales at Triangle Package Machinery Co.
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Insights For Selling To John

During A Call Or A Meeting

DO's

  • If you have a lower priced product compared to the competition, call out the same
  • Back up any claims with data and numbers
  • Emphasise more on facts and measurable benefits

DONT's

  • Don’t depend too much on anecdotal evidence, it reduces their confidence
  • Avoid rushing them, be polite and patient
  • Avoid phrases like ‘do not worry about’, ‘no one compares to’ etc.

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with John is

  • Confidence that the product provides ROI, effective pricing and process adherence matter the most to them.

  • Will you ever get a clear answer from John

  • It doesn’t come naturally to them but they can say no if they are not convinced.

Insights For Deal Planning

    How fast (or slow) will John move?

  • They can move at a reasonable pace while making their decisions if they have the necessary information.

  • Can John take some risk or not?

  • They can take some risk if they are confident that they have analyzed the circumstances well.


You And John

Personality Compatibility


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