John Fedden is the European Director for POV Strategic, where he helps European manufacturers enter and expand into the U.S. market. With over thirty years of experience in international business development and sales, he focuses on connecting strategy with execution. People who have worked with him describe him as knowledgeable, engaging, and insightful.
John has a strong interest in the practical application of AI in business, founding AI Enable Group to help vendors create effective solutions. He also collaborates professionally with his wife, Yinka, introducing her AI training services to UK firms, blending his personal and professional life.
Uniquely for a business development leader, Johns early academic background is in Archaeology.
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