John Nordin

Enigma
DISC Type : idc

Co-Founder at Analog Ventures

San Francisco Bay Area, United States

Overview

John Nordin is the Co-founder and General Partner at Analog Ventures, a firm he rebranded to focus on software for foundational, analog industries like healthcare and financial services. An alumnus of Columbia University and Harvard Business School, he is described by colleagues as having exceptional analytical prowess and strategic thinking.

He began his career as an engineer, working on oil rigs and wells around the world before transitioning into venture capital.

Personality Overview

Friendly Yet Blunt

Persuasive & Assertive

Challenger

They are generally strong communicators and are not easy to convince.  They are likely to ask many questions and look heavily for supporting proof as well as information. They can sound friendly and charming but can quickly change gears to become inquisitive and probing

Topics They Care About

Software for Analog Industries
He co-founded and rebranded his venture firm to specifically focus on software for foundational markets like healthcare, financial services, and other traditionally offline industries.
AI in Healthcare
He has recently shared excitement about his firm's investment in a company using AI to help patients get faster access to life-saving medications.
Supporting Founders
His public posts celebrate the founders of his portfolio companies, highlighting their unique backgrounds and vision, showing a deep appreciation for the entrepreneurial journey.

Media Appearances

John has no verified media appearances

Work History

3-2019
Co-Founder at Analog Ventures
11-2024
Board Member at Musubi
8-2020
Investor at SafeBase
9-2019
Investor at Bbot
6-2019
Investor at Ramp

Education

2017 - 2019
Master of Business Administration - MBA from Harvard Business School
2008 - 2012
Bachelor of Science (BS) from Columbia College, Columbia University

More Information

Social Presence :

Prographics :

Exp : 6 Location : San Francisco Bay Area, United States Job Level : Leadership Designation : Co-Founder at Analog Ventures
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Insights For Selling To John

During A Call Or A Meeting

DO's

  • Help them realize that any personal risk in making this decision is far less compared to what the results could mean for them
  • Use a combination of data as well as stories for your pitch, a ppt might not be necessary
  • Be prepared for a mix of questions and inquisitiveness, answer them in the tone in which they have been asked

DONT's

  • Don’t be too objective but make sure to pad your storytelling with data points
  • Avoid making offhand commitments, understand the root of their concerns first
  • Don’t try to rush them into a decision, provide all necessary information first

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with John is

  • Proven value, strong objective evidence are important for them, rapport can impact decisions a little.
  • Will you ever get a clear answer from John

  • They are practical and friendly, but can give a clear response with a little prodding

Insights For Deal Planning

    How fast (or slow) will John move?

  • They like to be detailed, so unless they develop strong conviction, they can take their time to arrive at decisions
  • Can John take some risk or not?

  • They evaluate their decisions systematically and do not take risks that often, unless you can get them to develop strong conviction

You And John

Personality Compatibility


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