John O. Hudson, III

Questioner
DISC Type : c

Chief External Affairs Officer at Entergy

Atlanta, Georgia, United States

Overview

John O. Hudson, III is a seasoned utility executive, attorney, and venture capitalist serving as Chief External Affairs Officer at Entergy. A thought leader in energy and public policy with over 30 years of experience, he holds an Executive MBA from Georgia Tech Scheller College of Business and a BA from Alabama A&M University.

He is a long-term advocate for entrepreneurship and philanthropy, demonstrated by his founding of Bronze Valley, a venture capital firm supporting underrepresented founders. He also leads community investment initiatives as President of the Entergy Charitable Foundation, aiming to create value and growth through meaningful contributions in the Gulf South.

Unique fact: John is an Aspen Institute Ascend Fellow, recognized for his work in developing solutions that create opportunities for families and communities.

Personality Overview

Cautious & Analytical

Price-Sensitive

Not Easily Convinced

While they don't hesitate to ask questions, they are generally risk-averse and tend to be late adopters.  They prefer to do thorough analysis of any situation. They generally do not appreciate an overfriendly approach and prefer to stay to-the-point.

Topics They Care About

Gulf South Economy
Co-chairs a new organization focused on advancing economic competitiveness for communities across the Gulf South, seeing unprecedented opportunity for investment and expansion in the region.
Venture Capital
As the Founder and Chairman of Bronze Valley, he is actively involved in providing capital and support to technology startups founded by underrepresented entrepreneurs.
Energy Policy
A recognized thought leader with over 30 years in the utility sector, focusing on the intersection of energy, public policy, innovation, and customer operations.

Media Appearances

John has no verified media appearances

Work History

4-2022
Chief External Affairs Officer at Entergy
4-2022
President, Entergy Charitable Foundation at Entergy
3-2017
Founder and Chairman at Bronze Valley
5-2020 - 4-2022
President and CEO at Nicor Gas
9-2018 - 5-2020
EVP, External Affairs and Customer Operations at Southern Company Gas

Education

Executive MBA from Georgia Tech Scheller College of Business
Bachelor of Arts - BA from Alabama Agricultural and Mechanical University

More Information

Social Presence :

Prographics :

Exp : 15 Location : Atlanta, Georgia, United States Job Level : Leadership Designation : Chief External Affairs Officer at Entergy
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Insights For Selling To John O.

During A Call Or A Meeting

DO's

  • Keep some extra margin in hand as they will likely negotiate the pricing
  • Share as much information as possible regarding your product
  • If you have a lower priced product compared to the competition, call out the same

DONT's

  • Don’t overhype the product/pitch, keep it measured
  • Don’t try to be too friendly or informal with them
  • Avoid phrases like ‘do not worry about’, ‘no one compares to’ etc.

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with John O. is

  • Ensuring that the product delivers ROI, cost-effective pricing and process compliance are very important for them.
  • Will you ever get a clear answer from John O.

  • It doesn’t come naturally to them but they can say no if they are not convinced.

Insights For Deal Planning

    How fast (or slow) will John O. move?

  • If they have the information that they need, they can move fast at making their decisions.
  • Can John O. take some risk or not?

  • They can take some risk if they are confident that they have analyzed the circumstances well.


You And John O.

Personality Compatibility


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