John Pharr

Visionary
DISC Type : Ds

Chief Financial Officer at Engineered Arts Ltd

Brooklyn, New York, United States

Overview

John Pharr is an accomplished CFO and strategic executive at Engineered Arts, with expertise in scaling high-growth startups across sectors like Healthcare, FinTech, and SaaS. He holds an MBA from Fordham and a B. A. from New York University, and has passed the CFA Level 1 exam.


A seasoned financial leader, he has successfully orchestrated four company exits, including Quovo to Plaid and MIRROR to lululemon, after raising over $100M in capital.

Personality Overview

Risk Tolerant

Goal-Oriented

Direct & Assertive

They might take some time to make their mind up but once they do, they don't change it easily.  They exhibit a rare combination of being result-oriented but patient at the same time. They are very professional in their approach and can weigh multiple perspectives together.

Topics They Care About

Startup Scaling
Has a proven track record of building and scaling high-growth startups from the seed stage through to successful acquisition across multiple tech industries.
M&A Strategy
He has led the finance, operations, and M&A strategy for four companies that resulted in successful exits to major players like Plaid, lululemon, and AppDirect.
Healthcare Tech
Served as the first Chief Financial Officer for Veda, a healthcare data automation company, guiding its financial strategy and growth.

Media Appearances

John has no verified media appearances

Work History

8-2025
Chief Financial Officer at Engineered Arts Ltd
4-2023 - 8-2025
VP of Finance at Firstbase.com
8-2022 - 9-2024
Consulting: CFO / COO at Self-employed
11-2022 - 8-2024
Chief Financial Officer at Garten
11-2021 - 8-2022
Chief Financial Officer at Veda

Education

2011 - 2013
MBA from Fordham Gabelli School of Business
2003 - 2007
Bachelor of Arts (B.A.) from New York University

More Information

Social Presence :

Prographics :

Exp : 4 Location : Brooklyn, New York, United States Job Level : Leadership Designation : Chief Financial Officer at Engineered Arts Ltd
URL has been copied!

Insights For Selling To John

During A Call Or A Meeting

DO's

  • Stick to your standard pitch and qualifying script, don't try to wing it
  • Ask them at the end if they see a strong value prop in your product; expect an honest answer
  • Use phrases like 'your team deserves', 'best in class' etc.

DONT's

  • Don't take their patience for granted, avoid long-winding sermons
  • Don't focus too much on mutual contacts or bother about other stakeholders, focus on them
  • Don't get into pricing discussions early on, steer conversation towards proven results

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with John is

  • Strong proof of impact and their conviction will matter the most, but they wouldn't want to act unilaterally either
  • Will you ever get a clear answer from John

  • They will say no if they are not convinced but you will have to prompt them.

Insights For Deal Planning

    How fast (or slow) will John move?

  • They will want to understand things well but can move fast once they have a clear picture.
  • Can John take some risk or not?

  • They have good risk tolerance but are likely to think it through once or twice.

You And John

Personality Compatibility


More Profiles

Discover additional public profiles from our index.

Search more profiles

Looking for someone else? Search here for anyone.

Or visit Humantic AI to know more.