John Soderberg

Captain
DISC Type : DS

Global Director of Enterprise Sales - Software and SaaS Solutions at Carestream Dental

Seattle, Washington, United States

Overview

John has no verified overview

Personality Overview

Output-Driven

Dynamic But Sincere

Long-Term Thinker

They might take some time to make their mind up but once they do, they don't change it easily.  They are very professional in their approach and can weigh multiple perspectives together. Reading between the lines and seeing beyond your words comes naturally to them.

Topics They Care About

John has no verified topics they care about

Media Appearances

John has no verified media appearances

Work History

3-2023
Global Director of Enterprise Sales - Software and SaaS Solutions at Carestream Dental
6-2021 - 3-2023
Director of Special Markets - Software and SaaS Solutions at Carestream Dental
2-2019 - 6-2021
Founder & Principal – Fractional CRO / Enterprise Sales Advisor at Assure Sales, LLC
10-2015 - 12-2018
Chief Revenue Officer at Varidi, Inc.
2-2006 - 8-2015
Region President / General Manager at PATTERSON DENTAL SUPPLY, INC.

Education

Bachelor of Arts in Business Administration (B.A.B.A.) from UW Foster School of Business
High School Diploma from Bremerton High School

More Information

Social Presence :

Prographics :

Exp : 23 Location : Seattle, Washington, United States Job Level : Mid-senior Designation : Global Director of Enterprise Sales - Software and SaaS Solutions at Carestream Dental
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Insights For Selling To John

During A Call Or A Meeting

DO's

  • Come across as a trustworthy professional and be respectful, they usually know their game
  • During followups, use phone or text if needed, they should be fine
  • Stick to your standard pitch and qualifying script, don't try to wing it

DONT's

  • Don't shy away from asking hard questions, but be extra polite
  • Don't get into pricing discussions early on, steer conversation towards proven results
  • Avoid putting conscious effort into relationship-building

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with John is

  • Strong proof of impact and their conviction will matter the most, but they wouldn't want to act unilaterally either
  • Will you ever get a clear answer from John

  • They will say no if they are not convinced but you will have to prompt them.

Insights For Deal Planning

    How fast (or slow) will John move?

  • They will want to understand things well but can move fast once they have a clear picture.
  • Can John take some risk or not?

  • They have good risk tolerance but are likely to think it through once or twice.

You And John

Personality Compatibility


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