John Stier

Observer
DISC Type : ci

Sustainability Mentor at Brewers Association

Saint Alban's, Missouri, United States

Overview

John is a highly experienced sustainability expert with nearly 40 years of experience, currently serving as a Sustainability Mentor for the Brewers Association. A former Chief Environmental Officer for Anheuser-Busch, he specializes in creating sustainability strategies for the beverage industry. He holds an MS from the University of Cincinnati.

Colleagues describe John as dedicated, passionate, and extremely knowledgeable about environmental and sustainability trends. His current work focuses on mentoring craft brewers, helping them implement best practices in water management, emissions reduction, and overall efficiency, reflecting a deep commitment to sharing his expertise.

During his 30-year tenure at Anheuser-Busch, the company was ranked first in the beverage industry for social and environmental sustainability by FORTUNE magazine.

Personality Overview

Assertive

Value Driven

Example Seeker

They can sound friendly and charming but can quickly change gears to become inquisitive and probing.  They are generally good communicators and can be hard to convince. They are likely to ask many questions and look heavily for supporting information.

Topics They Care About

Brewing Sustainability
As Sustainability Mentor for the Brewers Association, he develops best practice manuals and sustainability action plans for craft brewers.
Water Risk Management
Focuses on helping brewers navigate wastewater challenges, water shortages, and drought, a key part of his advisory role.
Corporate Climate Strategy
His experience includes leading climate change mitigation programs at Anheuser-Busch and acting as the lead contact with the US EPA's Climate Leaders program.

Media Appearances

John has no verified media appearances

Work History

3-2016 - 12-2021
Sustainability Mentor at Brewers Association
1-2014 - 12-2016
Senior Consultant at Antea Group
2-2009 - 12-2013
Partner at Delta Consultants
9-1979 - 12-2008
Group Director Corporate Environmental Affairs at Anheuser-Busch, Inc.
9-1978 - 9-1979
Environmental Engineer at Sverdrup Corporation

Education

1977 - 1979
MS from University of Cincinnati
1975 - 1977
BS from Southern Illinois University Edwardsville

More Information

Social Presence :

Prographics :

Exp : 43 Location : Saint Alban's, Missouri, United States Job Level : N/A Designation : Sustainability Mentor at Brewers Association
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Insights For Selling To John

During A Call Or A Meeting

DO's

  • Help them understand the risk aspect fully while inspiring confidence
  • Help them realize that there is no personal risk in making this decision
  • Be prepared for a lot of questions, answer them objectively

DONT's

  • Don’t try to rush them into a decision, provide all necessary information first
  • Don’t brush off any concerns, take all questions seriously
  • Don’t rely excessively on your relationship with them to win the deal

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with John is

  • Proven value, strong testimonials are important to them, relationships will have some weightage.
  • Will you ever get a clear answer from John

  • They are practical and friendly, don't expect a clear-cut response often.

Insights For Deal Planning

    How fast (or slow) will John move?

  • They like to perform full analysis and can take time to make any decision.
  • Can John take some risk or not?

  • They evaluate their decisions systematically and are less likely to take risks.

You And John

Personality Compatibility


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