John Verhoff

Energizer
DISC Type : I

Senior Embedded Software Engineer at Rockwell Automation

Greater Cleveland, United States

Overview

John Verhoff is a Senior Embedded Software Engineer at Rockwell Automation, leveraging a background in cyber software from his time at Northrop Grumman. A graduate of Purdue University and the University of Michigan, he is described by colleagues as practical and goal-oriented in his approach to projects.



His career began in cyber software engineering at defense contractor Northrop Grumman before he specialized in embedded systems.

Personality Overview

Full Of Energy

Enthusiastic

Imaginative

They are not always early adopters but can be pursuaded by leveraging strong relationships.  Unlike C or D types, they are vocal with their opinions but not so much with their questions. They are friendly, approachable and love to make new connections.

Topics They Care About

Embedded Systems
He has built his recent career in this field, progressing from Embedded Software Engineer to a senior position at Rockwell Automation.
Cyber Software Security
Previously worked as an Associate Cyber Software Engineer at Northrop Grumman, giving him a foundational background in software security.
Industrial Automation
[Predicted] Working at Rockwell Automation, a key player in this sector, suggests a professional focus on industrial control systems and factory automation technologies.

Media Appearances

John has no verified media appearances

Work History

4-2025
Senior Embedded Software Engineer at Rockwell Automation
9-2021 - 4-2025
Embedded Software Engineer at Rockwell Automation
8-2020 - 9-2021
Associate Cyber Software Engineer at Northrop Grumman
5-2019 - 8-2019
Software Engineer Intern at Raytheon

Education

2017 - 2020
Bachelor of Science - BS from Purdue University
8-2023 - 12-2025
Master of Engineering - MEng from University of Michigan

More Information

Social Presence :

Prographics :

Exp : 5 Location : Greater Cleveland, United States Job Level : N/A Designation : Senior Embedded Software Engineer at Rockwell Automation
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Insights For Selling To John

During A Call Or A Meeting

DO's

  • Use adjectives like ‘amazing’, ‘coolest’, ‘unbelievable’ etc.
  • Use phrases like ‘people will love’, ‘massive impact’ etc.
  • Talk about their team and how your product will help them do things better and easier

DONT's

  • Don’t be too formal, focus on building comfort and trust
  • Avoid cutting into their flow
  • Don’t push them to make a decision too fast, let them get comfortable first

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with John is

  • Relationship and rapport can play an important role, sometimes more than the other factors.
  • Will you ever get a clear answer from John

  • They will probably never say no directly, you have to make that decision yourself.

Insights For Deal Planning

    How fast (or slow) will John move?

  • They are not the quickest decision makers, their friendly attitude could be misleading.
  • Can John take some risk or not?

  • They can accept limited risks, ones that they think will not impact them personally.

You And John

Personality Compatibility


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