Johnny Wilkinson

Inquirer
DISC Type : dc

Founder & CEO at Five Star Home Health Care

Chantilly, Virginia, United States

Overview

Johnny is the founder and CEO of several home-based healthcare companies, including Five Star Home Health Care and Retire-in-Place. With a background in business from Virginia Commonwealth University, his mission is to reshape senior care so people can age at home. Colleagues describe him as innovative, hard-working, and a detailed strategist.

As a dedicated entrepreneur, Johnny finds that his personal and professional passions are intertwined, and he enjoys spending his free time networking and developing business strategies. He is proud to have followed in his fathers footsteps as a business owner. His bucket list includes traveling to Europe, Australia, and South America.

Unique fact: Early in his career, he was on the corporate team at Circuit City that first introduced home computers to the retail market.

Personality Overview

ROI Conscious

Demanding

Judgemental

They respond well to confident salespeople.  They focus on objectivity in a pitch and pay little attention to bells and whistles. They can be nudged to make faster decisions by offering what they value.

Topics They Care About

Home-Based Senior Care
He has founded multiple companies with the mission to help seniors thrive and remain independent in their own homes, believing it's an alternative to facility-based care.
Healthcare Innovation
He believes reimagined payment models, new technology, and improved data standards are required to create a future where seniors can age in place.
Medicare & Medicaid
He actively discusses and critiques Medicare Advantage plans and follows CMS initiatives like GUIDE and TEAM that impact the future of home-based care.

Media Appearances

Johnny Wilkinson, Founder of Five Star Home Health Care. Featured in iHeart (CEO’s You Should Know)

See Now

Work History

6-2005
Founder & CEO at Five Star Home Health Care
4-2024
Founder & CEO at Retire-in-Place
8-2025
Founder & CEO at Five Star House Calls
12-2010 - 12-2019
Board Member at Virginia Association of Personal Care Providers
11-2003 - 5-2005
CEO at Wilkinson Consulting

Education

1986 - 1990
B.S. from Virginia Commonwealth University - School of Business

More Information

Social Presence :

Prographics :

Exp : 30 Location : Chantilly, Virginia, United States Job Level : Leadership Designation : Founder & CEO at Five Star Home Health Care
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Insights For Selling To Johnny

During A Call Or A Meeting

DO's

  • Refer to testimonials from others in similar positions
  • Get to the point quickly instead of spending too much time on pleasantries
  • Be crisp while making the pitch

DONT's

  • Avoid repeating yourself or making generalizations
  • Do not give up if they are not convinced, try again with a different approach
  • Don’t expect them to change their mind quickly if they say no once

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Johnny is

  • Belief in the product plays an important role, followed by objective proof and testimonials.
  • Will you ever get a clear answer from Johnny

  • They may hesitate slightly, but if they are not convinced, they will say no.

Insights For Deal Planning

    How fast (or slow) will Johnny move?

  • They are neither the fastest decision makers nor the slowest.
  • Can Johnny take some risk or not?

  • They can take risks only after they have analyzed the advantages and disadvantages.

You And Johnny

Personality Compatibility


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