Jonathan Astley

Balancer
DISC Type : S

Center Director at New Brunswick Youth Orchestra, Inc.

Moncton, New Brunswick, Canada

Overview

Jonathan is the Chief Operations Officer at the New Brunswick Youth Orchestra, leveraging his expertise in community development through the arts. He previously directed Canadas largest Sistema-inspired music centre. He holds an Artist Diploma from The Royal Conservatory of Music.

Originally from Saskatchewan, Jonathan has made New Brunswick his home. His work is fueled by a passion for social change through music, recognized by his fellowship with the Salzburg Global Seminars for Young Cultural Innovators. He is deeply invested in local community programs.

He grew the Sistema NB Moncton Centre to 300 daily students, making it the largest of its kind in Canada.

Personality Overview

Process-Oriented

Formal Mannered

Risk-Averse

They are comfortable taking a long term view.  Even if it takes time, they prefer following the process. They are polite and respectful but practical.

Topics They Care About

Youth Music Education
His entire career is dedicated to music-for-social-change programs, specifically working with the New Brunswick Youth Orchestra and Sistema NB to empower young musicians.
Community Development
A stated passion that underpins his professional work, focusing on using the arts as a powerful tool for building stronger communities.
Arts Fundraising
Actively seeks concert sponsorships and community support to ensure the financial health and sustainability of youth arts programs.

Media Appearances

Management Team | New Brunswick Youth Orchestra, Inc.. Featured in New Brunswick Youth Orchestra, Inc. official website

See Now

Work History

8-2017 - 7-2023
Center Director at New Brunswick Youth Orchestra, Inc.
Chief Operations Officer at New Brunswick Youth Orchestra, Inc.

Education

9-2013 - 5-2015
Artist Diploma from The Royal Conservatory of Music
9-2009 - 5-2013
Bachelor's degree from Wilfrid Laurier University

More Information

Social Presence :

Prographics :

Exp : 5 Location : Moncton, New Brunswick, Canada Job Level : Leadership Designation : Center Director at New Brunswick Youth Orchestra, Inc.
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Insights For Selling To Jonathan

During A Call Or A Meeting

DO's

  • Unless they are the decision maker, bring other stakeholders into the process early
  • Focus on making them comfortable before really commencing the sales motion
  • Encourage them to invite other key stakeholders for discussions

DONT's

  • Don’t push them for a no, take the lack of yes as a no after a certain point
  • Ensure that you don’t seem disinterested when speaking to them
  • Do not sound very transactional, make extra effort to be genuinely interested

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Jonathan is

  • Low-risk, adoption by others and strong collaterals matter the most to them.
  • Will you ever get a clear answer from Jonathan

  • They never like to say no directly, they postpone the decisions or just go silent.

Insights For Deal Planning

    How fast (or slow) will Jonathan move?

  • They can be very slow in making decisions.
  • Can Jonathan take some risk or not?

  • They are very likely to play it safe rather than taking risk.

You And Jonathan

Personality Compatibility


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