Jonathan Betourney in

Jonathan Betourney

Head of Marketing at Neways International
📍 Greater Northampton Area, United Kingdom

Jonathan Betournay is a seasoned marketing executive, known for his expertise in brand development within the health and wellness industry. A key highlight of his career was leading the global brand marketing for Modere, playing a pivotal role in the companys transformation from Neways International. He is a graduate of De Montfort University.

He spearheaded the comprehensive rebranding of Neways to Modere, shaping its successful "Live Clean" market identity and global presence.

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Current Role
Head of Marketing
Job Level
Mid-senior
Location
Greater Northampton Area, United Kingdom
Personality Overview
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Priorities

Topics Jonathan cares about

Brand Transformation
He led the strategic and creative rebranding of Neways to Modere, establishing a new corporate identity and the "Live Clean" philosophy.
Global Marketing
His experience includes developing and executing go-to-market and brand strategies for international markets in the direct-to-consumer wellness space.
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Career

Work history

Head of Marketing
Neways International
In the press

Media appearances

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Education
1986 - 1989
Education details unavailable
De Montfort University
Social presence
in

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