Jonathan Meketansky

Captain
DISC Type : DS

Senior Director, Demand Generation & Performance Marketing at WeWork

New York, New York, United States

Overview

Jonathan has no verified overview

Personality Overview

Dynamic But Sincere

Consummate Professional

Output-Driven

They are very professional in their approach and can weigh multiple perspectives together.  They exhibit a rare combination of being result-oriented but patient at the same time. They might take some time to make their mind up but once they do, they don't change it easily.

Topics They Care About

Jonathan has no verified topics they care about

Media Appearances

Jonathan has no verified media appearances

Work History

7-2025
Senior Director, Demand Generation & Performance Marketing at WeWork
3-2024 - 7-2025
Director, Performance Marketing at Publicis Sapient
10-2023
Director. Performance Marketing at Merative
Director, Performance Marketing, IBM Watson Health at IBM
Director, Performance Marketing Execution at IBM

Education

2006 - 2008
Master of Business Administration - MBA from Baruch College
1999 - 2003
Bachelor of Arts - BA from Binghamton University

More Information

Social Presence :

Prographics :

Exp : 1 Location : New York, New York, United States Job Level : Senior Designation : Senior Director, Demand Generation & Performance Marketing at WeWork
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Insights For Selling To Jonathan

During A Call Or A Meeting

DO's

  • Come across as a trustworthy professional and be respectful, they usually know their game
  • Ask them at the end if they see a strong value prop in your product; expect an honest answer
  • Use phrases like 'your team deserves', 'best in class' etc.

DONT's

  • Don't get into pricing discussions early on, steer conversation towards proven results
  • Don't take their patience for granted, avoid long-winding sermons
  • Don't shy away from asking hard questions, but be extra polite

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Jonathan is

  • Strong proof of impact and their conviction will matter the most, but they wouldn't want to act unilaterally either
  • Will you ever get a clear answer from Jonathan

  • They will say no if they are not convinced but you will have to prompt them.

Insights For Deal Planning

    How fast (or slow) will Jonathan move?

  • They will want to understand things well but can move fast once they have a clear picture.
  • Can Jonathan take some risk or not?

  • They have good risk tolerance but are likely to think it through once or twice.

You And Jonathan

Personality Compatibility


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