Jonathon Siadat

Enthusiast
DISC Type : i

Head of SMB Sales, Retail at Shopify

Toronto, Ontario, Canada

Overview

Jonathon Siadat is the Head of SMB Sales for Retail at Shopify, where he focuses on building and scaling high-performing teams. A data-driven leader and graduate of Carleton University, he has managed 139% year-over-year revenue growth. Colleagues describe him as charismatic, positive, and an exceptional leader.

He is known for fostering a high-performing team culture without sacrificing trust, leading with a fun and positive style that colleagues find motivating. Jonathon isnt afraid to work alongside his team in the trenches and lead by example to ensure his representatives succeed.

He successfully shifted his team’s go-to-market strategy from 70% inbound-focused to 70% outbound-driven, more than doubling outbound sales volume.

Personality Overview

Amiable & Agreeable

Consensus Focused

Non-Confrontational

They prefer to build relationships rather than staying totally transactional.  Unlike D or C types, they are convinced more by stories and testimonials. They are generally friendly, so be careful when relying on their word.

Topics They Care About

Scaling Sales Teams
He leads a team of 59 Account Executives, having scaled it from 30 within a year, and consistently posts about hiring new sales talent.
Outbound GTM Strategy
He successfully pivoted his team's strategy from 70% inbound to 70% outbound, significantly increasing pipeline generation and closed deals.
Sales Process Improvement
He built an SMB playbook to standardize high-velocity processes and created systems that reduced new hire time-to-impact by 30%.

Media Appearances

Jonathon has no verified media appearances

Work History

12-2024
Head of SMB Sales, Retail at Shopify
4-2023 - 12-2024
Sales Manager, Mid Market Retail at Shopify
1-2022 - 4-2023
Sales Manager, SMB at Shopify
7-2021 - 1-2022
Sr. Account Executive, Financial Solutions at Shopify
4-2021 - 7-2021
Account Executive, Financial Solutions at Shopify

Education

Bachelor’s Degree from Carleton University
Postgraduate Diploma from George Brown College Continuing Education
Postgraduate Diploma from George Brown Polytechnic Continuing Education

More Information

Social Presence :

Prographics :

Exp : 12 Location : Toronto, Ontario, Canada Job Level : Mid-senior Designation : Head of SMB Sales, Retail at Shopify
URL has been copied!

Insights For Selling To Jonathon

During A Call Or A Meeting

DO's

  • Give them the opportunity to lead the conversation where possible
  • Refer to interesting customer testimonials and stress on great customer experience
  • Invite them for a lunch or a drink/coffee

DONT's

  • Don’t be excessively objective, be like a storyteller with them
  • Don’t be too formal with them, they trust informality more
  • Avoid overloading them with too much information

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Jonathon is

  • Relationship and rapport are valuable for them, but so is proven product value.
  • Will you ever get a clear answer from Jonathon

  • They will hardly ever say a direct no.

Insights For Deal Planning

    How fast (or slow) will Jonathon move?

  • Even when they are constantly engaged, they do not reach decisions quickly.
  • Can Jonathon take some risk or not?

  • They can take some low-probability risks if needed.

You And Jonathon

Personality Compatibility


Other Shopify Employees

Explore more public profiles from related professionals at the same organization.

More Profiles

Discover additional public profiles from our index.

Search more profiles

Looking for someone else? Search here for anyone.

Or visit Humantic AI to know more.