Joni Cunningham

Commander
DISC Type : D

Senior Sales & Marketing Specialist at Michigan Wheel

Grand Rapids, Michigan, United States

Overview

Joni has no verified overview

Personality Overview

Impact-Driven

Candid & Clear

Decisive

They are less concerned about the product and more about its potential impact.  They respond better to strong and respectful interactions. They prefer to move quickly, and expect the same from others.

Topics They Care About

Joni has no verified topics they care about

Media Appearances

Joni has no verified media appearances

Work History

9-2025 - 2-2026
Senior Sales & Marketing Specialist at Michigan Wheel
3-2020 - 9-2025
Sales and Marketing Coordinator at Creston Industrial Sales
3-2019 - 3-2020
Front Desk Staff at MVP Sports Clubs
3-2011 - 3-2016
ISSR at MoreDirect, Inc.
1-2009 - 3-2011
Inside Sales Support at Zones

Education

1993 - 1994
Education details unavailable from Chugiak High School, Alaska
1990 - 1993
Education details unavailable from Centerville Hight School, Ohio

More Information

Social Presence :

Prographics :

Exp : 17 Location : Grand Rapids, Michigan, United States Job Level : N/A Designation : Senior Sales & Marketing Specialist at Michigan Wheel
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Insights For Selling To Joni

During A Call Or A Meeting

DO's

  • Be respectful but crisp
  • Refer to testimonials from well-known industry leaders
  • Use phrases like ‘it’s your decision’, ‘strategic impact’ etc.

DONT's

  • Avoid being too verbose
  • Do not back off when challenged, respond with a confident, objective answer instead
  • Don’t take too much time in sending them information if they ask for any

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Joni is

  • Conviction around the impact matters the most to them, followed by a sense of achievement and ROI.
  • Will you ever get a clear answer from Joni

  • If they decide not to use your product, they will say no clearly.

Insights For Deal Planning

    How fast (or slow) will Joni move?

  • If convinced, they can reach decisions quite fast.
  • Can Joni take some risk or not?

  • They do not shy away from taking risks, but can be quite binary about them.

You And Joni

Personality Compatibility


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