Jordan Rogers

Commander
DISC Type : D

Founder at Perseus Creative

Dallas, Texas, United States

Overview

Jordan Rogers is a sports marketing consultant and keynote speaker who previously served as a Brand Marketing Director at Nike. Drawing on his experience across Nikes Basketball, Womens, and Football divisions, he now teaches personal branding and leadership through his firm, Perseus Creative. He holds a Bachelor of Arts from Southern Methodist University. People describe him as powerful, authentic, and dynamic.

Jordan is a devoted husband and father who is passionate about helping others craft their stories. A co-founder of the Dallas is Dallas project, he aims to rebrand his city by spotlighting local culture and creatives. He openly shares his personal journey to inspire others and advocates for leveraging ones platform for service.

After overcoming heroin addiction and incarceration, Jordan built a celebrated 15-year career at Nike, rising to an executive marketing role.

Personality Overview

Decisive

Strong-Willed

Risk-Taker

They prefer to move quickly, and expect the same from others.  They like to stay in control of the negotiation or defining of the terms. They put a lot of effort into ensuring personal success.

Topics They Care About

Personal Branding
He teaches athletes and executives how to build their personal brand and serve others through their story, drawing from his extensive experience at Nike and his own journey.
Sports Marketing
As a former Nike Brand Marketing Director for Football, Women's, and Basketball, he possesses deep insider knowledge of brand strategy, athlete partnerships, and industry trends.
Authentic Storytelling
He emphasizes that we connect with others through struggles, not just strengths, and built his career on the power of sharing his authentic story of recovery and redemption.

Media Appearances

Jordan has no verified media appearances

Work History

6-2022
Founder at Perseus Creative
12-2020 - 6-2022
Brand Marketing Director - Nike Basketball at Nike
2-2019 - 12-2020
Brand Marketing Director - Nike Women's at Nike
4-2016 - 3-2019
Sr. Brand Manager - Nike Football at Nike
1-2013 - 1-2016
Co-Founder at Dallas is Dallas

Education

Bachelor of Arts (B.A.) from Southern Methodist University
Education details unavailable from Collin College

More Information

Social Presence :

Prographics :

Exp : 13 Location : Dallas, Texas, United States Job Level : Leadership Designation : Founder at Perseus Creative
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Insights For Selling To Jordan

During A Call Or A Meeting

DO's

  • Objectively showcase the impact that your product creates
  • Hold your ground without indulging in one-upmanship
  • Help them weigh the risks by sharing objective proof points without becoming too analytical

DONT's

  • Don’t focus on process and rules, give the impression of being a ‘gets it done’ person
  • Don't try too hard to forge relationships with them
  • Do not spend too much time focusing on product tech or features

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Jordan is

  • Confidence in impact is paramount to them, followed by a sense of achievement and ROI.
  • Will you ever get a clear answer from Jordan

  • If they are not convinced, they will have no hesitation in telling you the same.

Insights For Deal Planning

    How fast (or slow) will Jordan move?

  • If convinced, they can reach decisions quite fast.
  • Can Jordan take some risk or not?

  • They do not shy away from taking risks, but can be quite binary about them.

You And Jordan

Personality Compatibility


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