José Lago

Examiner
DISC Type : sc

1° Subgerente de Operações / Assaí Atacadista at Assaí Atacadista

Aparecida de Goiânia, Goiás, Brazil

Overview

José Lago is an Operations Sub-Manager at Assaí Atacadista with over two decades of retail experience. He spent 20 years at Cencosud, rising to District Manager of Loss Prevention, and holds a Bachelors degree from UNOPAR. His expertise includes operational management and SAP.

José is deeply motivated by teamwork and expresses immense pride in his company culture. He values continuous learning for both personal and professional development and often shares his gratitude for his colleagues. He follows companies in the financial and pharmaceutical sectors.

After a dedicated 20-year career at one company, he successfully transitioned into a new operational leadership role, demonstrating significant adaptability.

Personality Overview

Process Oriented

Late Adopter

Tough To Convince

Being observant comes to them naturally.  They do not like taking risks at all and go for proven options in the end. They tend to have clarity about their needs and constraints, and are unlikely to over-promise.

Topics They Care About

Team Motivation
Frequently posts about the importance of his team, expressing gratitude and highlighting how they motivate him to improve as a person and professional.
Company Culture
Expresses strong "Orgulho em Pertencer" (Pride in Belonging) and consistently celebrates his company's values and achievements on public platforms.
Loss Prevention
Built a 20-year career in this area at Cencosud, rising from a store-level fiscal to a District Manager, indicating deep expertise.

Media Appearances

José has no verified media appearances

Work History

8-2021
1° Subgerente de Operações / Assaí Atacadista at Assaí Atacadista
5-2021 - 6-2022
Trainee de operações at Assaí Atacadista
5-2019 - 6-2022
Chefe de Mercearia at Assaí Atacadista
10-2015 - 6-2022
aguardando uma nova oportunidade no mercado de trabalho. at livre
11-1995 - 10-2015
Gerente Prevenção de Perdas at Cencosud Brasil S.A

Education

2016 - 2019
Bacharelado from UNOPAR - Universidade Norte do Paraná

More Information

Social Presence :

Prographics :

Exp : 32 Location : Aparecida de Goiânia, Goiás, Brazil Job Level : N/A Designation : 1° Subgerente de Operações / Assaí Atacadista at Assaí Atacadista
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Insights For Selling To José

During A Call Or A Meeting

DO's

  • Spend time addressing concerns around risk and change, they will have them even if they don't express them
  • Be firm in your communication and stay in control
  • First of all, focus on building their confidence by sharing examples, case studies etc.

DONT's

  • Avoid getting into storytelling mode, especially when they ask specific questions
  • Don't be very accepting if that is your natural style, stay firm
  • Don't rely on relationship building even if they act pleasantly

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with José is

  • Low-risk, adoption by others are very important to them, followed by confidence in ROI.
  • Will you ever get a clear answer from José

  • They don’t say no often, they push out the decisions or keep going around in circles.

Insights For Deal Planning

    How fast (or slow) will José move?

  • They do not like to rush and therefore can be quite slow in their decision-making.
  • Can José take some risk or not?

  • They have little risk-appetite and prefer to take measured decisions.

You And José

Personality Compatibility


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