Joseph M.

Energizer
DISC Type : I

SVP, Group Creative Director at imre

New York City Metropolitan Area, United States

Overview

Joseph is a seasoned creative leader with extensive experience in the healthcare advertising industry. He has a history of progressing through senior roles, including VP and Creative Director positions at agencies like 21GRAMS and The Bloc, now serving as SVP, Group Creative Director at imre. He holds a Bachelor of Arts from Fordham University.

Personality Overview

Full Of Energy

Informal

Relationship Oriented

Unlike C or D types, they are vocal with their opinions but not so much with their questions.  They are not always early adopters but can be pursuaded by leveraging strong relationships. They are really good at seeing what the long-term impacts of their decisions could be.

Topics They Care About

Healthcare Advertising
His career has been focused on creative leadership within prominent healthcare and pharmaceutical advertising agencies like imre, 21GRAMS, and The Bloc.
Creative Direction
Holds senior creative titles such as SVP, Group Creative Director, and has a background specifically in creative copywriting, indicating a passion for shaping compelling brand narratives.
Brand Storytelling
As a long-time creative director and copywriter, he specializes in crafting stories that connect with audiences in the complex healthcare sector. [Predicted]

Media Appearances

Joseph has no verified media appearances

Work History

10-2024
SVP, Group Creative Director at imre
11-2023 - 10-2024
VP, Creative Director - Copy at 21GRAMS
6-2022 - 11-2023
VP, Creative Director — Copy at The Bloc
6-2021 - 6-2022
VP, Associate Creative Director - Copy at H4B Chelsea
3-2019 - 7-2021
VP, Group Copy Supervisor at H4B Chelsea

Education

Bachelor of Arts (B.A.) from Fordham University

More Information

Social Presence :

Prographics :

Exp : 9 Location : New York City Metropolitan Area, United States Job Level : Leadership Designation : SVP, Group Creative Director at imre
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Insights For Selling To Joseph

During A Call Or A Meeting

DO's

  • Talk anecdotally about the customer experience that your product offers
  • Use adjectives like ‘amazing’, ‘coolest’, ‘unbelievable’ etc.
  • Be friendly and entertaining in your conversation

DONT's

  • Don’t be too formal, focus on building comfort and trust
  • Avoid ifs and buts, don’t talk too much about the risks etc.
  • Don’t be excessively objective, be a storyteller

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Joseph is

  • Relationship and rapport can play an important role, sometimes more than the other factors.
  • Will you ever get a clear answer from Joseph

  • They will probably never say no directly, you have to make that decision yourself.

Insights For Deal Planning

    How fast (or slow) will Joseph move?

  • They are not the quickest decision makers, their friendly attitude could be misleading.
  • Can Joseph take some risk or not?

  • They may take certain risks that they deem unlikely of personal repercussions.

You And Joseph

Personality Compatibility


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