Joseph O'Keefe

Commander
DISC Type : D

IT Service Director at LV= General Insurance

Bournemouth, England, United Kingdom

Overview

Joseph OKeefe serves as the IT Service Director at LV= General Insurance, where he is responsible for IT governance, digital strategy, and leadership. Described by colleagues as calm, knowledgeable, and analytical, he focuses on fostering a culture of continuous improvement and operational excellence. He holds certifications in decision-making and critical thinking with generative AI.

Personality Overview

Decisive

Impact-Driven

Risk-Taker

They like to move fast and expect the same from others.  More than the product, they care about the impact of the product. They take a lot of pride in personal achievements.

Topics They Care About

IT Governance
A core component of his current and past roles at LV=, as highlighted in his professional skills and headline.
Leadership & Culture
He actively shares content about the distinction between leadership and management, and a past role focused specifically on improving workplace culture.
Digital Strategy
As IT Service Director, he is directly responsible for overseeing and implementing the company's digital strategy to ensure innovation and efficiency.

Media Appearances

LV= reveals new executive team for general insurance business. Featured in Insurance Business Magazine (UK)

See Now

Work History

9-2019
IT Service Director at LV= General Insurance
8-2017 - 8-2019
Head of Transformation and Governance at LV=
7-2014 - 7-2017
CIO Transformation Programme Manager at LV=
8-2011 - 7-2014
Head of Service Transition at LV=
9-2010 - 8-2011
Release Manager at Liverpool Victoria

Education

1989 - 1991
Education details unavailable from University of Greenwich
1986 - 1988
A' Levels; B from John Masefield High School

More Information

Social Presence :

Prographics :

Exp : N/A Location : Bournemouth, England, United Kingdom Job Level : Mid-senior Designation : IT Service Director at LV= General Insurance
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Insights For Selling To Joseph

During A Call Or A Meeting

DO's

  • When negotiating terms, help them build an impression that they are the ones calling the shots
  • Help them weigh the risks by sharing objective proof points without becoming too analytical
  • Be respectful but crisp

DONT's

  • Don’t focus on process and rules, give the impression of being a ‘gets it done’ person
  • Don’t take too much time in sending them information if they ask for any
  • Avoid being too verbose

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Joseph is

  • Conviction around the impact matters the most to them, followed by a sense of achievement and ROI.
  • Will you ever get a clear answer from Joseph

  • If they are not convinced, they will say no without any hesitation.

Insights For Deal Planning

    How fast (or slow) will Joseph move?

  • They can reach decisions fairly quickly if they are convinced.
  • Can Joseph take some risk or not?

  • They don’t mind risks but can be quite binary about them.

You And Joseph

Personality Compatibility


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