Josephine Lanzarone Executive Coach /  Technology B2B Marketing Leader in

Josephine Lanzarone Executive Coach / Technology B2B Marketing Leader

Captain · DISC type SD
Consulting Partner at Mavka Growth
📍 Greater Sydney Area, Australia

Josephine (Jo) Lanzarone is an executive coach and marketing leader with over 25 years of experience at tech giants like Microsoft and Pluralsight. As a Consulting Partner at Mavka Growth, she helps B2B startups scale. Described as approachable and authentic, she holds a Masters in Coaching Psychology from the University of Sydney.

Outside of work, Jo is passionate about outdoor activities, including mountain biking and ocean swimming. She is a mother to four children and has a strong belief in achieving work-life synergy, a principle she extends to her coaching practice to help clients find balance and sustainable success.

Unique fact: Jo is a certified Level 1 Netball Coach, showcasing her passion for coaching and teamwork both in and out of the office.

Read the full overview →
Experience
11 Years
Current Role
Consulting Partner
Job Level
Junior
Location
Greater Sydney Area, Australia
Personality Overview

How Josephine shows up

Consummate Professional
Output-Driven
Planner & Achiever

Reading between the lines and seeing beyond your words comes naturally to them. They are very professional in their approach and can weigh multiple perspectives together. They might take some time to make their mind up but once they do, they don't change it easily.

Priorities

Topics Josephine cares about

Startup Scaling
Her current role at Mavka Growth is focused on providing go-to-market sales and marketing expertise to help startups scale and secure their next phase of growth.
B2B Marketing Strategy
With a long career as CMO and VP of Marketing in B2B tech, she has deep expertise in crafting customer-centric, go-to-market strategies for complex organizations.
+6 more topics Login to view topics
Career

Work history

6-2025
Consulting Partner
Mavka Growth
2-2023
Executive Coach
CMO Coaches
3-2018
Founder
JL Executive Coaching & Marketing Consultancy
6-2017 - 3-2023
Vice President Marketing APAC
Pluralsight
12-2013 - 12-2016
CMO
Microsoft
In the press

Media appearances

No media yetWe could not find public media appearances for this person.
Education
Master of Applied Science
University of Sydney
Bachelor of Business
University of Technology Sydney
Social presence
in
Behavioral profile

DISC profile (public)

S

Steadiness (S)

Steadiness (S) reflects the degree to which a person is likely to focus on cooperation, support and taking everyone along. Those scoring high tend to be consistent and calm.

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