Josh McComish

Enthusiast
DISC Type : i

Sr. BDM & Head of Partnerships at NEW ICON

Bristol, England, United Kingdom

Overview

Josh McComish leads Strategic Partnerships and Business Development at New Icon, leveraging his background from Softwire where he progressed from Technology Consultant to Sr. Technology & Strategic Partnerships Manager. He holds a BSc in Economics and Finance from the University of Lincoln.

Outside of his direct role, Josh shows a keen interest in the broader technology landscape. He actively attends innovation forums and community summits, engaging in discussions on topics ranging from cloud cost optimisation to the future of edge computing.

He recently attended the F1 Lenovo OEM Solutions Innovation Forum to hear about how edge innovation is shaping technology solutions.

Personality Overview

Non-Confrontational

Story Driven

Consensus Focused

They prefer to build relationships rather than staying totally transactional.  They agree with others often, so exercise caution when relying on their word. Unlike D or C types, they are convinced more by stories and testimonials.

Topics They Care About

Strategic Partnerships
His entire career, from TechSwitch to Softwire and now New Icon, has been focused on building and managing technology and strategic partnerships.
Edge Innovation
He recently attended a Lenovo Innovation Forum where he expressed interest in how edge innovation is shaping the next wave of technology solutions.
Cloud Optimisation
Attended the AWS Community Summit in Manchester specifically to discuss serverless, AI, and cloud cost optimisation.

Media Appearances

Josh has no verified media appearances

Work History

10-2025
Sr. BDM & Head of Partnerships at NEW ICON
9-2024 - 10-2025
Sr. Technology & Strategic Partnerships Manager at Softwire
1-2024 - 9-2024
Sr. Technology Consultant at Softwire
2-2023 - 1-2024
Technology Consultant at Softwire
2-2023 - 7-2024
Partnerships Manager at TechSwitch

Education

9-2017 - 6-2021
Bsc Economics and Finance from University of Lincoln

More Information

Social Presence :

Prographics :

Exp : 4 Location : Bristol, England, United Kingdom Job Level : Mid-senior Designation : Sr. BDM & Head of Partnerships at NEW ICON
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Insights For Selling To Josh

During A Call Or A Meeting

DO's

  • Invite them for a lunch or a drink/coffee
  • Speak from experience about success that the product has seen with other customers
  • Give them the opportunity to lead the conversation where possible

DONT's

  • Avoid overloading them with too much information
  • Don’t be too formal with them, they trust informality more
  • Don’t be excessively objective, be like a storyteller with them

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Josh is

  • Relationship and rapport are valuable for them, but so is proven product value.
  • Will you ever get a clear answer from Josh

  • They probably won't say no directly.


Insights For Deal Planning

    How fast (or slow) will Josh move?

  • They are not the ones to make fast decisions, even while they stay committed.
  • Can Josh take some risk or not?

  • They can take some low-probability risks if needed.

You And Josh

Personality Compatibility


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