Josie Waters

Trailblazer
DISC Type : ID

Senior Director of Marketing at Biogen

Boston, Massachusetts, United States

Overview

Josie has no verified overview

Personality Overview

Friendly But Fast

Values Relationships

Assertive

They respond better to a combination of speed and relationship.  They will bat for you if they come to believe in you. They do not mind taking risks and can make hard decisions, if necessary.

Topics They Care About

Josie has no verified topics they care about

Media Appearances

Josie has no verified media appearances

Work History

5-2025
Senior Director of Marketing at Biogen
10-2023 - 8-2024
Head of Consumer & Patient Marketing at Galderma
6-2023 - 10-2023
Sr Director Consumer Marketing, CRL received role eliminated at Biogen
6-2021 - 6-2023
Director Patient Marketing Deucravacitinib at Bristol Myers Squibb
3-2021 - 6-2021
Consultant GIC Marketing at AbbVie

Education

1989 - 1991
Bachelor of Arts (BA) from Ohio Wesleyan University
1984 - 1987
College/University Preparatory and Advanced High School/Classical Ballet from Walnut Hill School for the Arts

More Information

Social Presence :

Prographics :

Exp : 4 Location : Boston, Massachusetts, United States Job Level : Senior Designation : Senior Director of Marketing at Biogen
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Insights For Selling To Josie

During A Call Or A Meeting

DO's

  • Ask them for a lunch or coffee once some rapport has been established
  • Use phrases like ‘your decision will’, ‘you will impact’ etc.
  • Help them visualize the impact of their decision

DONT's

  • Don't make any commitments that you might not be able to fulfill
  • Don’t force involvement of other stakeholders unless it is critical
  • Don’t hesitate from asking them how they truly feel about your product

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Josie is

  • Relationship and product conviction matter equally, followed by a sense of achievement.
  • Will you ever get a clear answer from Josie

  • If they are not convinced, they will say no albeit in a friendly manner.


Insights For Deal Planning

    How fast (or slow) will Josie move?

  • They can make decisions quickly if they develop trust in you and conviction in the product.
  • Can Josie take some risk or not?

  • They can take risks if necessary.

You And Josie

Personality Compatibility


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