Josina H.

Go-getter
DISC Type : d

Senior Director, Franchise Marketing and Launch Lead at Corcept Therapeutics

San Francisco, California, United States

Overview

Josina H. is a marketing and brand strategist with over 18 years of experience in the pharmaceutical sector. As Senior Director at Corcept Therapeutics, she leads franchise marketing and commercial launch strategies. She is a graduate of The Wharton School and specializes in galvanizing cross-functional teams to optimize sales and engagement.

Beyond her corporate role, Josina is deeply committed to community and the arts. She serves as a board member for Dancewave, a Brooklyn-based non-profit focused on youth empowerment and community building through dance education, helping to make the arts accessible to all.

She established and led an entirely new department at Corcept Therapeutics covering corporate brand marketing and communications.

Personality Overview

Vision Oriented

Challenger

Fast-Paced

They respond well to confident salespeople.  They don’t always try to control the conversation but neither do they like yielding it fully. They focus on objectivity in a pitch and pay little attention to bells and whistles.

Topics They Care About

Commercial Launch Strategy
Her current role as Launch Lead at Corcept Therapeutics involves helming the commercial launch strategy for new products in the Endocrinology Business Unit.
Franchise Marketing
As Senior Director of Franchise Marketing, this is a core responsibility in both her current and previous roles, focusing on market growth and innovation.
Arts & Community
Serves on the Board of Directors for Dancewave, a non-profit that uses dance for community building and youth empowerment in Brooklyn.

Media Appearances

Josina has no verified media appearances

Work History

6-2025
Senior Director, Franchise Marketing and Launch Lead at Corcept Therapeutics
12-2022 - 11-2023
Board Member at Dancewave
11-2022 - 6-2025
Senior Director, Corporate Brand and Communications at Corcept Therapeutics
3-2022 - 11-2022
Senior Director, Commercial at Corcept Therapeutics
3-2021 - 3-2022
Senior Director, Global HIV Brand Strategy at Gilead Sciences

Education

High School Diploma from Brooklyn Technical High School
BS from The Wharton School

More Information

Social Presence :

Prographics :

Exp : 18 Location : San Francisco, California, United States Job Level : Senior Designation : Senior Director, Franchise Marketing and Launch Lead at Corcept Therapeutics
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Insights For Selling To Josina

During A Call Or A Meeting

DO's

  • Get to the point quickly instead of spending too much time on pleasantries
  • Make sure that you you respond to any queries from them quickly
  • Ask them questions confidently while doing discovery, don’t be apologetic

DONT's

  • Don’t expect them to change their mind quickly if they say no once
  • Refrain from asking too many questions
  • Don't try too hard to get friendly, let it happen with time

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Josina is

  • Belief in the product plays an important role, followed by objective proof and testimonials.
  • Will you ever get a clear answer from Josina

  • They may hesitate slightly, but if they are not convinced, they will say no.

Insights For Deal Planning

    How fast (or slow) will Josina move?

  • Their decision making speed is somewhere in the middle.
  • Can Josina take some risk or not?

  • They can take risks only after they have analyzed the advantages and disadvantages.

You And Josina

Personality Compatibility


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